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Posted by Vikram Sehgal on June 17, 2013
With Jeff Wray
With almost 80% of homes in the EU-7 (France, Germany, Italy, Netherlands, Spain, Sweden, and UK) having online access in 2013, Internet connections are a standard household component today in Western Europe. And as users demand faster connections to consume rich media content across multiple devices, broadband connectivity is quickly becoming the norm. The Forrester Research Online Access Forecast — Broadband, 2012 To 2017 (EU-7) shows that 72% of all EU-7 households had a DSL, cable, or fiber broadband subscription in 2012, well above the global average. But not all European countries show the same level of adoption. Within this group of seven, we can split the countries into three distinct groups of relative broadband development and adoption:
While the speed of broadband adoption in recent years has varied by country, we can see the same broad trend applying to each of the seven nations discussed above. Just as consumers have begun to demand regular broadband connectivity to enhance their online experience, online users will turn in the next few years from low-speed DSL to quicker connections, primarily ultrafast fiber offered by many DSL companies.
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