Posted by Tom Grant on December 9, 2008
Even if I didn't do research for a living, I'd be very excited about Zeotrope, a joint venture between the University of Washington and Adobe. Scrolling through Web content as it changes over time is cool. Scrolling simultaneously through multiple kinds of content--like, say, the consumer confidence index, unemployment, and gasoline prices--is incredibly cool.
It's not too early to remind ourselves of the risk of jumping to conclusions when using a tool like Zeotrope. The usual warnings about spurious relationships and logical fallacies still apply. Still, what a potentially useful tool, if used for good.