- Forrester Councils
- Councils Overview
- log in
Posted by Sucharita Mulpuru on November 11, 2011
Forrester’s “US Online Holiday Retail Forecast, 2011” launches today, revealing strong growth despite a shaky economy. November and December alone are expected to pull in nearly 60 billion dollars in online revenue, a 15% increase over 2010 and about one-third of overall online sales volume for the year. Much of the growth comes as a result of web shoppers doing more of their holiday shopping online and is enhanced by:
Read the full report here as well as Martin Gill’s “European Online Christmas Retail Outlook, 2011” which sheds light on some of the global similarities and differences that eBusiness professionals face as we enter the Holiday season.