Forrester Blogs » Marketing & Strategy » eBusiness & Channel Strategy Professionals » Sucharita Mulpuru

New “State Of Retailing Online” Doc Released On Shop.org

Posted by Sucharita Mulpuru on May 6, 2011

Blog post info and actions

Blog post body

Forrester recently published the “State Of Retailing Online 2011: Marketing, Social, and Mobile” report in conjunction with our friends at Shop.org. It is available on Shop.org (with a subscription) now.

Some highlights include:

  •  Understanding which marketing tactics are still leading to growth.
  • Examining the investment in social and the returns retailers are seeing.
  • Analyzing mobile and tablet adoption and strategy.

Look for the full report on Forrester.com in early June.

Categories:

Save and Share:

History of E-commerce

Comment from scott putnam (not verified) on Sun, 06/26/2011 - 00:07

I am looking for a study or book on history of ecommerce, that would have numbers showing movement from brick and mortar stores to on-line for select products, such as computers, books, clothes, etc. For example, what percentage of flat-screen TV are purchased on-line today, and what is forecast in 5 years. thanks