Nordstrom Innovation Lab: The Lean Start-Up Within The eBusiness Giant

In April, I published research about the importance of innovation in eBusiness, and how eBusiness professionals can prioritize the many opportunities that lay before them.

To harness these innovation opportunities more effectively, eBusiness leaders must learn how to prototype more quickly, so they can more quickly and cheaply learn what works, and what needs further rapid adaption.

No video showcases these concepts more effectively than this one, from Nordstam Innovation Labs, which I found on Eric Ries' Startup Lessons Learned blog. Enjoy.