- Forrester Councils
- Councils Overview
- log in
Posted by Stefan Ried on September 2, 2009
Salesforce.com introduces today the Salesforce.com Contact Edition and is approaching for the first time the small enterprise segment. This edition is basically an easy-to-use and simplified UI to a subset of SFDC’s existing CRM business logic. It is targeting small enterprise customers that are currently using, for example ACT (owned by SAGE), Goldmine, SOHO or others. The Contact Manager Edition comes with import and synchronization capabilities to the most common PIM systems like Outlook, Lotus and can also deal with CSV files.
Salesforce.com is going to market with an extremely aggressive pricing of only 9$ / months / user, but early users should read the terms and conditions carefully, the subscription runs for min. 12 months.
It not only offers similar features to the competitors in this space, the Contact Manager Edition also leverages the cloud computing paradigm. The application is operated as a SaaS application and all data stored at SFDC’s datacenter. And even more – new to the small enterprise segment – social network links such as linked-in, facebook and twitter are seamlessly integrated in the environment. Furthermore mash-up scenarios with Google applications are considered. All together an attractive mix of capabilities.
However, Salesforce.com is attacking this market segment for the first time and will face a couple of challenges:
Let me know if you subscribe to this new edition or you are considering to use it in one of your projects. I am curious about user and developer feedback.
Save Money On Your Next Software Negotiation
Work with our software negotiation experts to save 10–20% on your next contract »
Lead BT Transformation
Develop customer-obsessed strategies to drive growth »
Forrester's CX Index
Predict how actions to improve CX will affect revenue performance.
Measure the customer experiences that matter most »