Forrester Blogs
  • @covati we're talking today, aren't we?
     — 2:07 PM Jun 7
    from HootSuite
  • facebook prepares to simplify its ad offerings http://t.co/zd70wgfr0Y but leaves the impression they still don't *get* mktg
     — 4:23 PM Jun 6
    from HootSuite
  • talking to @rstrohmenger about reinventing our social technographics models. change is good.
     — 5:05 PM Jun 4
    from HootSuite
  • @gracibelle syndicontent? why does it have to be a single word?
     — 2:58 PM May 30
    from HootSuite
  • RT @ijento: Our thoughts on new 'Database of Affinity' idea from @forrester http://t.co/52pozTvqf0 cc @nate_elliott @Katykeim
     — 10:21 AM May 30
    from HootSuite
  • watching @ant_mull wrap up #FORRforum for Marketing Leaders by talking the value of context. great job @coverby planning/hosting this event!
     — 9:39 AM May 22
    from HootSuite
  • @shirleyfng liking/sharing is affinity, no matter what platform. FB is far from the only source of affinity data http://t.co/yzmqKwLkNr
     — 7:28 AM May 22
    from HootSuite
  • @georgie_wright if you get to the 1:1 room in the next 5 min i can at least say hello!
     — 7:26 AM May 22
    from HootSuite
  • @gerard_velez thanks for the tweet - here's a clearer image of the four stages of affinity: http://t.co/r58qxeEbTk
     — 5:41 AM May 22
    from HootSuite
  • @coverby if my speech doesn't go so well tomorrow, it's entirely @Katykeim's fault!
     — 4:50 PM May 21
    from HootSuite
  • grrr. watch this video: http://t.co/GQyLZKLhnZ then blame @coverby when you're still humming the jingle tomorrow. #FORRforum
     — 9:35 AM May 21
    from HootSuite
  • @coverby unless it's part of our new value-based content mktg framework... (i'm pushing for information>content>utility>experience)
     — 5:45 AM May 21
    from HootSuite
  • @gregfromparis not as far as i know. what's in australia?
     — 5:41 AM May 21
    from HootSuite
  • @gregfromparis shame you're not at this event (#FORRforum) - you'd dig the content. and i think i owe you a drink.
     — 5:34 AM May 21
    from HootSuite
  • @jbernoff @Katykeim that's why the value of FB for mktrs isn't marketing on FB; it's learning from FB's data to do better mktg elsewhere!
     — 5:31 AM May 21
    from HootSuite
  • I spent a day with @pblackshaw and his @nestle DAT team earlier this year - great team of smart ppl doing good thinking #FORRforum
     — 5:11 AM May 21
    from HootSuite
  • i heard @katykeim gave a great speech at #FORRforum LA last month; i've carved out time to watch her speech this week in London
     — 4:24 AM May 21
    from HootSuite
  • thanks @coverby for the earworm. 'we hope it's chips, it's chips...' #FORRforum
     — 4:23 AM May 21
    from HootSuite
  • #ForrForum kicks off today. Can't wait. I'm talking database of affinity, watching great content from @jbernoff, @thomas_husson, @ant_mull
     — 1:40 AM May 21
    from HootSuite
  • @georgie_wright that'd be great. how about wednesday, sometime after my speech?
     — 6:27 PM May 20
    from HootSuite