Forrester Blogs
  • Using LiveChat to move Comcast svc. Great use of #CustIntel, great CSR, but I still feel a little dirty, as tho accosted by a used car rep.
     — 8:07 PM Jan 27
    from Seesmic twhirl
  • @sureshvittal Curiously, a fairly even ratio of outsourced : home-built attribution engines. Def a function of team size & partner quality.
     — 7:20 PM Jan 27
    from Seesmic twhirl
  • @sureshvittal Part 2/2: Biggest attribution challenge, aside from culture, is data disparity and accessibility of "marketing metadata."
     — 7:18 PM Jan 27
    from Seesmic twhirl
  • @sureshvittal Part 1/2: CI still not viewed as a channel-agnostic partner is many companies; need to work harder to change that mindset.
     — 7:17 PM Jan 27
    from Seesmic twhirl
  • @aldonatucci ABOUT TIME! Question is, will they do it right and allow returns/exchanges in-store?
     — 2:39 PM Jan 27
    from Seesmic twhirl
  • RT @iamreff: Great chat with @fatemehx2 @SandyLMartin and @Mike_Grant_FORR on cross-channel attribribution (it's still supa easy)
     — 2:37 PM Jan 27
    from Seesmic twhirl
  • @iamreff Thanks, John! I thought it was a great discussion, too. Love that the #Forrester FLB clients are so open to idea exchange.
     — 2:36 PM Jan 27
    from Seesmic twhirl
  • Great conversation with our Customer Intelligence Council around attribution, measurement, and changing culture of CI in organizations. Thx!
     — 2:36 PM Jan 27
    from Seesmic twhirl
  • Oh, Google. You just slay my (not so) inner geek. A periodic table of Google elements: http://bit.ly/i2lVvv
     — 6:59 PM Jan 26
    from Seesmic twhirl
  • @iamreff Yep. Split-screen notetaking apps w/an embedded browser? No thanks. I'll take true multi-tasking and a 'back' function that works.
     — 4:03 PM Jan 26
    from Seesmic twhirl
  • @maggiefox Dark or Light?
     — 4:00 PM Jan 26
    from Seesmic twhirl
  • @iamreff I hear ya. I'm sitting tight for Honeycomb... I think it'll make all the difference. Did you have an iPad first?
     — 3:36 PM Jan 26
    from Seesmic twhirl
  • Common Data Project + Data Portability Project. Doing a lot of thinking about how marketers could use the model w/o losing customer insight.
     — 3:32 PM Jan 26
    from Seesmic twhirl
  • RT @ekmurphy: @fatemehx2 I never really got into it... tips? RT @joestanhope: With the encouragement of @fatemehx2 I am finally trying E ...
     — 12:47 PM Jan 25
    from Seesmic for Android
  • @ekmurphy Tag the hell out of everything. Name folders w/numeric prefixes to super-categorize. Maximize mobile. Stick w/it. Drop Delicious.
     — 2:51 AM Jan 25
    from Seesmic for Android
  • @sureshvittal @ekmurphy @joestanhope I suspect it has to do w/user psychology than anything. @Evernote + @dropbox = my mental parking lot.
     — 2:44 AM Jan 25
    from Seesmic for Android
  • @bkwalker As a Kickoff 1st timer, it was great to see our analysts ask each OTHER tough questions. It's the mark of real intellectual rigor.
     — 2:27 AM Jan 25
    from Seesmic for Android
  • @aldonatucci Thanks for the #FF love!
     — 5:27 PM Jan 21
    from Seesmic for Android
  • RT @sebclaudet: Twitter=I need to pee. Facebook=I peed! 4square=I peed here. Quora=Why do I pee? Youtube=Watch this pee! LinkedIn=I pee well
     — 10:30 PM Jan 17
    from Seesmic for Android
  • Amen. RT @minethatdata: And don't give me the standard line ... "mobile IS online" ... it isn't. Mobile fundamentally changes behavior.
     — 2:15 PM Jan 14
    from Seesmic for Android