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Posted by Sarah Rotman Epps on June 17, 2009
I spoke with Scribd.com yesterday about their partnership with Simon & Schuster to sell 5,000 eBooks in the recently launched Scribd Store, as well as their future plans for where they're taking the business. There are great articles in BusinessWeek and the WSJ on the Scribd/Simon & Schuster deal, so I won't repeat what they cover, but I'll add a few of my own thoughts.
Scribd is tapping into unaddressed needs in the eBook/eContent market by:
As Scribd pursues future opportunities to make its content easily accessible on more devices (an iPhone app is in the works, as are conversations with device manufacturers), it faces some significant challenges:
But there's also tremendous opportunity for Scribd.We think Scribd could make a play as the Tunecore of publishing. Tunecore is a service consumers can use to distribute their user-generated music and videos to channels where others can purchase them, like iTunes, Amazon, and Walmart.com. It's easy for authors to self-publish works on the Web, but they don't have any easy way of getting those works into all the stores and devices where others would want to read and/or buy them, and Scribd could fulfill this need in the market.
By the way, we just got some great new consumer survey data back on eReaders and eContent, so look for more reports in the coming weeks...