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Posted by Roy Wildeman on June 7, 2010
This is the third time in four years that I’ve attended PTC’s User Conference in Orlando, Florida, and it’s somewhat remarkable how in each of these years, the company has used this event to introduce a new, extended PLM process offering to its stable of Windchill products: in 2007, PTC introduced MPMLink for manufacturing process management (per the company’s earlier acquisition of PolyPlan); in 2009, it was RequirementsLink for requirements management; and this year, PTC announced another two new Windchill products built on Microsoft SharePoint: PPMLink for program portfolio management and SocialLink for Social Product Development.
The Windchill PPMLink announcement is of particular interest given the recent stream of client inquiries and interest I’ve been receiving from product development teams on PPM tools. In fact, respondents to Forrester's Global State Of Product Life-Cycle Management Online Survey ranked PPM as one of the top PLM investment priorities:
Regardless of whether you label the PPM process as project portfolio management, product portfolio management, or program portfolio management, few product life-cycle management processes have as much impact on a company's product innovation efforts and financial performance as managing the R&D project pipeline and resulting new products. Beyond just being a hot area of extended PLM investment, PTC’s move to build out the SharePoint-based Windchill PPMLink offering is significant for a couple of other reasons as well:
So what’s the real story on the Windchill SocialLink announcement? For more commentary on this and other Social Product Development technologies, see my May ’10 post, Social Computing For Product Development.