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Posted by Ronald Rogowski on March 8, 2011
Ever wonder why websites offer such lackluster brand experiences? Want to know how your site can help you differentiate your brand?
If you care about how your brand succeeds online and are attending Forrester’s Marketing Forum 2011, I encourage you to consider attending our Website Brand Experience Review Workshop on Monday, April 4th (the day before the forum), at the San Francisco Marriott Marquis.
During this one-day session, I will be presenting insights into the dos and don’ts of creating website experiences that effectively build brands. Attendees will learn the same methodology Forrester uses to evaluate how well sites build brands as published in reports such as “Best And Worst Of Brand Building Web Sites, 2008,” “Best And Worst Of Financial Services Brand Building Web Sites, 2009,” and "The Best Of Website Brand Experiences 2010."
This session will be an educational, interactive, and entertaining way to learn the tools that will help you create the online experience your brand deserves. And, if you are attending the forum, we are offering a special discounted rate. For more information, and a detailed agenda, please visit the event page.