The Data Digest: US Gaming Behavior

Americans spend a lot of time playing games, and not only the young. Our Technographics data show that all generations spend about 7 hours a week playing PC games, but younger consumers top this up with playing games on consoles, handhelds, and mobile phones. Generation Y spends close to 20 hours a week playing games!

Console gamers play on game consoles because they can play against others (49%), while computer gamers choose their platform because it's convenient (55%) and kills time (51%).


 

Did you know: Puzzles and card or board games are the most popular computer/video games played; around one-third of online US adults play these.