On December 8, Alipay celebrated its 10th anniversary by launching the latest version of its digital wallet. What makes this upgrade different and notable is its “10-year statement diary” feature. The statement diary contains data like when a user first made a purchase on Taobao, opened a Yu’ebao account, created an Alipay wallet, hailed a cab using Kuaidi Taxi, and followed a service window. Not only do these 10-year statements record every Alipay customer’s consumption experience, but put together they also trace the rapid development of online payments in China.
Alipay data indicates that, in the past 10 years, Chinese people have made 42.3 billion transactions via the platform, which now handles more than 80 million transactions daily. More people than ever are shopping on their mobile phones: as of October, Alipay counted 190 million mobile app users, and the proportion of online payments being made via mobile devices has exceeded 50%. The four regions with the highest mobile-to-online payment ratio are China’s underdeveloped western provinces: Tibet, Shaanxi, Ningxia, and Inner Mongolia. In addition, the proportion of Alipay users coming from the younger generation is increasing: 32%of all Alipay users were born after 1990, so the new main force of online shoppers is just now coming into its own and will only get bigger.Read more