It’s that time of the year again. As we approach the month of June, Forrester brings its annual flagship India event Digital Transformation Mumbai 2016 to the country’s most senior business leaders.
As Indian businesses become increasingly familiar with the importance of digital to their success, they often ask – where do we start and how to navigate the choppy waters of transformation. Unlike the previous times, we are in the Age Of The Customer and the singular focus on customer is what will make or break any digital transformation. Our seminal research on digital maturity, customer experience and business technology has helped our customers across the globe become successful in their digital initiatives. This event is about providing you a first-hand glimpse of our latest research.
Our main goal in this event is to help you understand where to start on your digital transformation journey. We will bring to you the theme of the Customer Obsessed Operating Model which provides a blueprint for your digital transformation. We have carefully curated a team of Forrester and industry experts to talk about how the four dimensions of this operating model help organizations in their digital transformation.
We will highlight the imperative for organizations to:
· Become customer led than simply being aware of the customer's needs
· Be able to drive actions from insights than simply being data richRead more