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Posted by Neil Strother on October 30, 2009
[Posted by Neil Strother]
I enjoyed the many conversations I had with clients this week at Forrester's 2009 Consumer Forum in Chicago. It was interesting to listen to some of the best in the interactive marketing business. They shared with me the challenges they face regarding mobile strategy, budget issues and campaign measurement. Key takeaways from my discussions:
If you attended the Forum in Chicago, what were your takeaways? If you did not attend, do you face some of these same challenges as a marketer? Share your thoughts by posting a comment below.