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Posted by Michael Facemire on June 21, 2012
Great apps are generally native apps. I discuss with our clients daily that, given unlimited time and money, every app should be native, as this affords the ultimate in user experience. Unfortunately, budgets rarely use the word "unlimited," so compromises must be made. Commonly, one of the first tactical directions away from native is to the mobile web. This asks users to painfully type a URL on their device and then suffer through a browser experience that takes away from the immersive experience that the app should convey. This all changed with Mozilla Junior, a browser being developed for the iPad targeted directly at the iPad user. Thanks to some outstanding design decisions, the mobile web now has a very bright future:
Native apps are still great, but the mobile web alternative just got much better. Mozilla Junior has opened my eyes to the future, and I may need to buy some shades.
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