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Posted by Matthew Brown on August 4, 2011
Mobile, social, video, and cloud collaboration services are quickly becoming four technology legs of a stool supporting what I call the workplace experience. Enterprise investment in these technologies continues to outpace the overall IT market.
Yet taken alone, I'd argue these technologies offer little to no competitive advantage to firms.
Why? One reason: Thanks to the likes of Apple, Google, Microsoft,IBM, Cisco, and a broad array of technology suppliers, virtually every company in the world can now access them. Consider the facts:
Share thoughts and I'll mention a few in my opening remarks. Thanks and hope to see you at what's shaping up to be a truely unique event!
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