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Posted by Manatosh Das on February 17, 2014
Indian firms have become cognizant of the fact that they have entered the age of the customer — an era in which they must systematically understand and serve increasingly powerful customers. These firms are leveraging mobility to empower their employees to win, serve, and retain customers. For example, the Tab Banking initiative by ICICI Bank uses tablets to enable sales representatives to visit customers to give them the convenience of opening bank accounts without leaving their home or office. However, since consumer mobile technologies have entered the enterprise, the management of mobile device platforms has become more complex; enterprises have started realizing that security controls should be around the apps and the data and not the device. In India, mobile application management (MAM) has leapfrogged other strategic telecom and mobility priorities in 2014 (see the figure).
The importance of supporting a workforce that wants (and has come to expect) to work anywhere, anytime, and on any device has necessitated a paradigm shift in security and risk (S&R) mitigation approaches and techniques. S&R professionals must therefore implement a security program that centers on mobile applications. This is because:
Enterprises should take a multilayered approach to mitigating security risks. Bringing together technologies from the application, network, and OS layers will lessen the risks of bring-your-own-device and mobility support until single-sourced solutions become available. Forrester’s research report “It’s Time To Level Up Your Mobile Application Security Program” provides actionable advice to S&R pros for supporting their mobile security strategy in 2014 and answers key questions, such as how to create and mature a mobile application security program.
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