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Posted by Kerry Bodine on October 14, 2013
The survey is now closed. Many thanks to all of the agencies and service designers who submitted. We'll be in touch soon.
The survey deadline has been extended to November 7 at midnight Eastern! Please see my comment in the thread below for more details.
“Who can help us design great customer experiences?” I increasingly hear this question from our Forrester clients — and depending on what kind of work the client is after, my answer is often, “a service design agency.” I recently wrote two blog posts discussing the importance of service design and its relationship to customer experience. In December, I’ll be publishing a report that will help prospective clients find potential service design partners.
This report will focus on agencies that design service-based interactions that span the following steps in the customer journey: buy, access, use, and get support. Agencies that primarily design the employee experience will also be considered for inclusion in the report. If that sounds like your agency — and you’ve got one employee or several hundred — we’d love to include you. Just fill out this survey by November 1.
There are 14 to 17 questions about your agency’s background, capabilities, and client work. If you would like a copy of the survey questions prior to starting the survey, please contact Curt Nichols. Unless otherwise noted, responses to all survey questions are on the record and will be published in a Forrester report in December 2013. The report will include a general analysis of the data from all respondents and specific details about each agency that will enable clients to create a shortlist of potential partners. We’ll send you a copy of the report for participating.
Key dates and details:
Thanks in advance for your participation!