Posted by Joseph Stanhope on December 6, 2011
Does your firm have an online testing program? If so, we want to hear from you!
Today we are launching the 2011 edition of Forrester's Online Testing User Survey. Our goal with this survey is to collect data that will help further our understanding of online testing trends and identify best practices. Last year we ran the survey alongside the Online Testing Wave report and published the findings in The State of Online Testing 2010. This year we're fielding an expanded survey to address a wide array of factors involved in managing an online testing program, from benefits, goals, and challenges to budgeting, staffing, experiments, and suppliers. This is valuable information that will help firms benchmark themselves against the rest of the market and discover opportunities to enhance their online testing efforts.
Click here to take the 2011 Online Testing User Survey now. As a "thank you" for your time and effort, we will send you a complimentary copy of the completed research, scheduled for publication in Q1 2012.
And please feel free to share this link - http://forr.com/ub7Mwx - with friends and colleagues who are involved in online testing.
Thanks in advance for your support, we are looking forward to sharing the results with you shortly!