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Posted by John McCarthy on February 28, 2011
Starting with CES in early January and through the Mobile World Congress last week in Barcelona, the mobile industry has been in a feeding frenzy of announcement activity. At CES, it was centered on Android-powered tablets. During the Mobile World Congress, it was about the big Microsoft/Nokia deal and vendors scrambling to differentiate their Android handsets.
But behind all these announcements, there is a broader shift going on to what Forrester calls the mobile app Internet and the accompanying broader wave of app development and management. We have just published a report that explores the different vectors of innovation and sizes the mobile app Internet from an app sales and services opportunity.
The report looks at the three factors beyond hardware that will drive the market:
The combined spend on apps and services will be $US54.6B a year by 2015. The shift to the mobile App Internet disrupts basically everything you thought you knew about building, delivering, and managing applications. It will also dramatically impact how traditional software is sold and delivered. Every part of the IT delivery system will be affected by these tiny tools we call apps. What have your experiences been? Please comment.
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