Deals on the Web (dealsontheweb.com) - a site for bargain hunters looking for consumer electronics - have an RSS feed for their latest finds at http://dealsontheweb.com/xml/current_deals.xml

I'm sure this sort of use of RSS is going to be fairly common pretty soon if it isn't already.

Both Continental Airlines and Delta Vacations have RSS feeds. I subscribed to Delta to get a feel for what they offer - pretty good content but impossible to find the feed url - a major marketing mistake. Continentals is easy to find.

Amazon has done it again with the http://www.dealazon.com beta

http://www.covacations.com/promotions.aspx
http://deltavacations.lmdeals.com/

Although there's one level of indirection between the "marketers" and the recipients of the information, Craiglist has done a bang-up job of RSS-ifying pretty much everything on the site.

http://www.craigslist.com/about/rss.html

SmartTravelDeals.com is experimenting with distributing travel sales and offers via RSS feeds. In the future, we also plan to introduce destination and/or interest based RSS feeds. If you are interested in learning more, feel free to contact me.

We use RSS at Luftgrop.se (a Swedish travel comparison site) to distribute travel information. We use it for last minute tour packages and also for flexible travel search where you can select departure city, destination, dates and so on in any combination and get the lowest fares that match your criteria in your feed.

You can see it at:
http://www.luftgrop.com/se/charterlate.cgi
http://www.luftgrop.com/se/bestsuggest.cgi?destcity=MIL

It's in Swedish so mail me if you have any questions.

hi Charlene -

we allow people to save any job searche they do on the simplyhired.com site as an RSS feed, and then when new jobs appear that match their search criteria, they'll see the job listings via RSS.

(similarly, email alerts for the same purpose will be launched later this month).

- dave mcclure
www.simplyhired.com

We started an RSS webfeed a few months back for news about our product, DeltaV. It's an automation system for process manufacturers. The feed complements an news update email which goes out every few weeks.

Given the conservative nature of our business, we see the transition from email to RSS feeds taking a while, so we will continue to both for the forseeable future but watch the trends (Feedburner for RSS webfeed) and email subscriptions for the email newsletter to see when we might discontinue emails.

1. A non blog use of RSS is RSS Calender.
2. Another one, Would be an alerting system providing a status update of an order/item.

Charlene,

Gallup just kicked off RSS feeds for distribution of their content.

http://www.gallup.com/poll/rss/

Intel is using RSS feeds for 6 different streams (press releases, products, software updates, reseller center, IT operations and IT for classrooms) http://www.intel.com/intel/rss.htm
Paul a.k.a. the Web Chef

some examples of company solutions. We draw from the same database NewsIsFree is using, which builds on approx 80% "business-relavant" feeds and 20% "blogs and others". The solutions are manningfold (multi-lingual portal, custom search, product research, market research, brand name monitoring etc). As you might see research is beside marketing the biggest area we see

best
Pino

Hi.

Undergroundfilm.org, a non-profit digital film distribution and online exhibition organization, co-founded with Alex Cohen and Will Hearst, uses RSS feeds to make digital films available across the net.

Find the feeds here: http://www.undergroundfilm.org/xml.tcl

- Ron

Attensa’s network infrastructure is a distinct, competitive advantage for the company.

While Attensa gives businesses, marketers and publishers the ability to track and analyze massive amounts of attention data in discrete communities of publisher-subscribers through Attensa RSS Analytics - they are also creating a macro-level network that spans multiple disparate communities, sites, businesses and software applications.

When attention data is captured and analyzed on that scale, it creates rich, actionable behavioral insights yield innumerable benefits that can be monetized many times over.

As RSS grows and becomes easier to use and tool for consuming content more and more publishers will move to a subscription model and provide private channelized content that targets specific niches and specific needs of consumers.

RSS is void of the privacy issues and spam issues that email has. Publishers will maintain high quality prospect and customer bases through content and communication that is of high value, honest and targets the real needs.

RSS will rise as co-strategy or alternate because RSS allows speed of business communications that outperforms email. RSS does not have the deliverability issues of email either.

RSS communications are just beginning to see powerful, flexible and creative uses for marketing and publishing online.

I'd say that while e-mail isn't quite dead, RSS is just beginning its life as an effective tool to connect to and communication with consumers online.