Uber....Pepsi....The Ringling Brothers Circus..... Our Values based analysis...

Henry Peyret

Three very different brands with an unfortunate commonality: Each has recently incurred the wrath of a growing segment that Forrester calls the values-based consumer.

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Google Drives Into The Business Content Services Segment of ECM

Cheryl McKinnon

Several Forrester colleagues and I attended the Google Next conference earlier this month, an event showcasing the Google Cloud Platform portfolio. One message, however, was distinctly NOT cloudy: Google is aiming at the enterprise market. And that includes your enterprise content.

 

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The Cloud Is Disrupting Hadoop

Brian  Hopkins

Forrester has seen unprecedented adoption of Hadoop in the last three years. We estimate that firms will spend $800 million in Hadoop software and related services in 2017. Not surprisingly, Hadoop vendors have capitalized on this — Cloudera, Hortonworks, and MapR have gone from a “Who?” to “household” brands in the same period of time.

But like any good run, times change. And the major force exerting pressure on Hadoop is the cloud. In a recent report, The Cloudy Future Of Hadoop, Mike Gualtieri and I examine the impact the cloud is having on Hadoop. Here are a few highlights:

●     Firms want to use more public cloud for big data, and Hadoop seems like a natural fit. We cover the reasons in the report, but the match seems made in heaven. Until you look deeper . . .

●     Hadoop wasn’t designed for the cloud, so vendors are scurrying to make it relevant. In the words of one insider, “Had we really understood cloud, we would not have designed Hadoop the way we did.” As a result, all the Hadoop vendors have strategies, and very different ones, to make Hadoop relevant in the cloud, where object stores and abstract “services” rule.

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Consolidations In Data Governance Tooling Are Emphasizing DG importance For Future Data Usages

Henry Peyret

While data governance has been a business need for years, it is becoming more visible as a center-stage business concern. Driving this shift are new regulations and new requirements addressing consumer data ownership, privacy, and business data monetization. Two of the most important regulations are the European General Data Protection Regulation (GDPR), and the Basel Committee on Banking Supervision regulation 239 (BCBS 239). Forrester recognized this change three years ago when we described the evolution of data governance away from “data  input  quality” toward “data usage,” which we call data governance 2.0. Some emerging data governance solution vendors, like Collibra and GDE, have moved aggressively to address the new requirements of data governance 2.0. However, larger established vendors like IBM, Informatica, SAS, and SAP have moved more slowly, instead prioritizing investments in developing a platform supporting systems of insight.

Two recently announced acquisitions demonstrate that the larger established vendors now recognize the need for renewed data governance offerings:

  • Informatica’s purchase of the Diaku Axon platform. Announced on February 22, the acquisition of the Diaku Axon platform adds business-oriented capabilities like vertical knowledge (finance) and support of regulations such as GDPR and BCBS 239 to Informatica’s current data governance execution capabilities (DQ, MDM, security/masking).
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The 2017 Enterprise Architecture Awards: Driving The Customer-Obsessed Digital Business

Alex Cullen

Just about every company Forrester works with tells us they are driving to become Digital Businesses.  But not just ‘digital’ as a technology imperative – they are investing in digital to dramatically change how they serve their customers – with target benefits rippling over to customer retention and acquisition.  We call this focus Customer-obsessed Digital Business. 

There are four critical success factors for customer-obsessed digital business:

  • They are customer-led. Their customers – what they value and how to best serve their needs — are the center of business strategy and their operating model.
  • They are insight-driven.  Decisions — both the day-to-day operational as well as the strategic — are based on deep insights into their customers, markets, and the broader ecosystem.
  • They move fast.  They use speed to continually evolve how they   go to market and serve their customers. They balance opportunity — which must be responded to quickly — with caution — a desire  to ‘be perfect  out of the gate’.
  • They are connected.   They break down silos so as to have a shared understanding of business goals, and use a multi-discipline approach executing on strategy. 
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I'm Starting An Insight Platforms-as-a-service Wave - Who Should Be Included?

Brian  Hopkins

Technology buyers have made it clear to us they want platforms for building data analytics applications. I call these insight platforms, and they were the No. 1 emerging technology of interest for enterprise architects in 2016.  Understanding why is easy — insight platforms provide a common toolset and a place to run what you have built. They accelerate both time-to-value and agility, which are crucially important for keeping up with markets and customers. See Tame The Beast: Forrester's Insight Platform Vendor Landscape and Want To Create Action From Big Data? Look At Enterprise Insight Platform Suites for more information.

Since using more public cloud is the No .1 big data priority, according to our 2016 survey of 3,000+ data and analytics decision makers, Insight Platforms-as-a-Service are next on my Forrester Wave™ agenda. We define Insight Platforms-as-a-service at multitenant platform-as-a-service cloud offerings that include tools for data management, several types of analytics and technology that help firms operationalize insight in other software and processes.

I already know the biggest players - Google, Amazon, Microsoft, IBM and Oracle - but I’m also looking for other providers who want to give them a run for their money. Who else I should look at? For example, should I include:

  • Business service providers like FICO? They can lay claim to having an insight PaaS, and they definitely want a piece of Amazon’s cloud business.
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Master The Cloud-Native Solution Ecosystem Of Container Software

Charlie Dai

Container technologies allow enterprises to create highly differentiated apps and services faster, with better quality and geographic reach, to create compelling customer experiences. They have quickly become an important element of digital business transformation for EA pros because they promise faster software delivery, tremendous scale, higher resiliency, greater flexibility, and broader implementation options. Everything about enterprise app infrastructures, development styles, and architectures is changing, and containers play a key role in each area.

However, Forrester’s TechRadar™ for business technology infrastructure found that containers and container management technologies are still in the Creation stage, meaning that some container components and management tools are immature and changing quickly. Companies must navigate a complex landscape of technology components to build, package, and deploy containers. To help tech management pros accelerate cloud evolution, I’ve recently published a report with Dave Bartoletti focusing on the software landscape for each layer in a typical container management software architecture. Some of the key takeaways:

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Confusion And Vendor Adolescence Stalls AI Innovation In Financial Services

Craig Le Clair

 

AI is a hot topic in financial services. And its easy to see why. Increasing margins on transactions, decimated by compliance costs and low interest rates, reaching new market segments, and automating routine tasks, makes AI innovation attractive. And in one sense, FinServ has always been about algorithmic innovation. There is no higher potential ROI than beating the market. Advanced analytics for program trading have been banging away at this goal for decades, with a rich base of advances.

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Do EA Tools Enable EA Pros To Deliver Value To Their Stakeholders?

Gordon Barnett

As enterprise architecture (EA) practices mature and the demand for EA services grows, interest in enterprise architecture management suites (EAMS) continues to also grow. A lot has happened to the EAMS market since the September 2015 Forrester EAMS Wave, from divestures by certain major players (e.g., IBM) to takeovers (Planview of Troux, Erwin of Casewise). Before making a choice of EAMS tool, EA leaders need to take a step back and assess how they can demonstrate value, and then select the most appropriate toolset.

In Forrester’s most recent research, we have identified that although there are approximately 60 EAMS tools vendors, they can be categorized as follows:

·         Architecture modeling tools (AM). Vendors in this category aim to capture the architectural landscape and the relationships between them.

·         Technology asset management tools (TAM). This is a further evolution of the AM tools and includes additional functionality that is typically found in CMDB type solutions, but it also includes the management of technology projects.

·         IT portfolio management tools (ITPM). This category of tools is less focused on the asset management and more in line with capturing technology strategy, the associated target architecture state, and the portfolio that will deliver the strategic objectives. Additionally, there will be significant features to enable investment decisions to be made and portfolio scenarios to be analyzed.

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Want To Create Action From Big Data? Look At Enterprise Insight Platform Suites

Brian  Hopkins

By now firms are deep into their big data investments — and frustrated. Too many new and rapidly evolving technologies are built on an open source and named after a bunch of zoo animals. The term insight platform has struck a chord with technology buyers exactly because it offers a path out of this mess. In fact, insight platform was the number-one emerging technology in terms of investment and interest in Forrester’s Q3 2016 Global State Of Enterprise Architecture And Portfolio Management Online Survey.

What exactly is an insight platform though? I introduced the term in my May blog post Insight Platforms Have Arrived and then refined it and explained the vendor landscape in my August post Tame The Beast: Forrester’s Insight Platform Vendor Landscape. Over the last few months, we have been conducting a Forrester Wave™ evaluation of the most mature segment of the market, enterprise insight platform suites, which are:

“…Integrated or partially integrated suites of data management, analytics, and insight execution components that require some integration and configuration to form a platform.”

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