Posted by David Card on February 1, 2009
[Posted by David Card]
follow me at davidcard
Angels & Demons is the second blockbuster with an ad.
Transporter throughout the ages = Audi spot. Like last year, I'm liking Audi campaign. Cool.
You are way off on your assessment of the Pepsi and Dorito commercials and if you watch all of the polls of consumers (not so-called ad experts) you will see that.
Sigh. You're right, about Dorito's anyway -- humorous violence rules! -- which did well at both the USA Today and Wall Street Journal polls. But none of the Pepsi ads showed much for the fans. My faves -- Hulu and Clydesdales -- scored pretty well. (Audi, which I liked, did not, though a couple critics liked it). Note that the Careerbuilders spot divided audiences equally on the WSJ best and worst poll.http://www.usatoday.com/money/advertising/admeter/2009-02-01-results-chart_N.htmhttp://online.wsj.com/public/resources/documents/info-SUPERBOWL09.htmlWhat'd everybody else think?
Forrester's CX Index
Predict how actions to improve CX will affect revenue performance.
Measure the customer experiences that matter most »
Forrester's Forum For Customer Experience Professionals
June 16-17, 2015 — New York »
Key Takeaways From Mobile World Congress