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Posted by Connie Moore on October 25, 2010
Are you ready for Forrester's IT Forum 2011? Mark your calendars for May 25-27 in Las Vegas and June 8-10 in Barcelona and in the spirit of —empowerment and Web 2.0 — help us design an event that is as relevant and productive for you as possible. We've come up with three potential draft themes, and now we need your vote for the best IT Forum 2011 theme:
1. Unleash your empowered enterprise.
As more business technology (BT) decisions get driven by forces beyond IT alone, as business optimization and transformation come to the forefront of management's attention, and as the consumerization of IT encroaches upon business use, business process professionals find themselves in the hot seat at the intersection of IT and the business. This leaves business process pros with but one choice: get proactive by empowering employees with new business process, social and information tools, or swim against the tide of unauthorized technology coming into the organization haphazardly. Successful BT leaders will react not by blocking access but by lending their considerable expertise to increase the chances of technology success and empowering business people to solve customer and business problems. This year's IT Forum will provide a blueprint for reaping the benefits of your empowered organization — complete with case studies, methodologies, and step-by-step advice tailored to each IT role.
2. Capitalize on the intersection of business and technology.
IT leaders have long struggled to deliver business and technology alignment. But alignment implies a waterfall process: Decide on a business strategy, and then build your technology on that foundation. Today, our businesses move too fast for the traditional IT model. Instead, business process leaders must join IT and stakeholders within their lines of business to create business and technology strategy simultaneously. That means working with new business partners inside and outside your organization, operationalizing innovation through standards, and above all, saying, "yes, and..." instead of "yes, but..." This year, we'll dedicate IT Forum to building bridges to new business partners, scaling innovative solutions, and co-creating business and technology strategy.
3. Industrialize business technology for future performance.
Today's empowered employees and customers provision themselves with a multitude of tools and technologies. But it's ruthless standardization of the underlying technologies and processes that have made this flood of customer-driven and customer-created innovation possible. And sustaining that rate of innovation and growth will require the next phase of standardization: industrialization. This year, we'll devote IT Forum to planning, designing, and operating your business technology to industrial standards.
To cast your vote, please click here. We’ll be tallying the votes and announcing the theme you helped pick in early November. Thank you!
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