- Forrester Councils
- Councils Overview
- log in
Posted by Clay Richardson on March 11, 2013
As some of you know, I’m a bit of a political junkie. I believe I picked up the political bug from years of riding shotgun with my dad as he listened to Rush Limbaugh blaring on the car radio. As a kid, I loved listening to Rush and trying to understand where he was coming from, trying to understand his perspective, trying to understand his ideology. The term “culture wars” in U.S. politics is used to define a clash between two different political ideologies – conservatism and liberalism.
Over the past few years, I’ve also started using the term “culture wars” to describe the clash and fragmentation we’ve seen in the BPM market. In the BPM space, the clash has primarily been around dynamic case management (DCM), human-centric workflow, and straight-through processing ideologies.
I’m the first to admit that fragmentation and categorization is not always a bad thing, since it can help software buyers and decision-makers better understand which solutions best match their business requirements and desired business outcomes. However, the fragmentation in BPM sometimes overlooks the primary purpose and value proposition of BPM – to help support creating a sustainable business change program.
Whether you’re looking to enter into BPM from a DCM perspective, a human workflow perspective, a smart process perspective, or a straight-through processing perspective is really only one piece of the puzzle. The other big piece of the puzzle focuses on building out sustainable practices that continue to deliver real business value and transformational benefits over an extended period of time.
Over the past six months, my colleague Derek Miers and I immersed ourselves in evaluating the landscape for BPM suites. A key part of this research focused on how well BPM suites supported building out a sustainable business change program, as opposed to just delivering individual process projects from siloed perspectives. Through our research, we found that the next generation of BPM suites focus on helping change programs:
So in a very real sense, these three trends are forcing BPM suites to move beyond individual ideological views of business process. Instead of taking pot shots at each other, savvy vendors are focusing on supporting change programs that can deal with internal and external disruption. In short, BPM suites have matured since our 2010 market evaluation and are positioned to have a greater impact across the enterprise, for both business and IT.
Save Money On Your Next Software Negotiation
Work with our software negotiation experts to save 10–20% on your next contract »
Lead BT Transformation
Develop customer-obsessed strategies to drive growth »
Forrester's CX Index
Predict how actions to improve CX will affect revenue performance.
Measure the customer experiences that matter most »