Does The Business (Still) Hate IT?

Sharyn Leaver

There is certainly no shortage of books to read about how to do a better job in 2010.  One of those just noted is "8 Things We Hate About IT" by Susan Cramm.  Given a quick review of the list, probably a better way to title it would be “8 Beaten-to-Death Clichés” about IT-business relationships.

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Cloud-Hosted Collaboration: Multi-Tenant Or Dedicated?

Ted Schadler

We just had another of our regular cloud research meetings at Forrester. In these meetings, we cut across our research organization to examine cloud computing from every angle.

Compared with even just a year ago, it's amazing how important and pervasive cloud computing analysis (as opposed to cloud computing guesswork) has become in our research calendar.

You can see the existing cloud/*aaS research here and our planned research here. As the meeting host, I mostly listen, probe, and take notes, but ocassionally I get to jump in with a thought.

To wit: We are often asked about whether cloud-based collaboration (email, team sites, instant messaging, Web conferencing, social computing, etc.) works best on multi-tenant, dedicated solutions, or both. The answer is both, but trending towards multi-tenant. Our clients are interested in both multi-tenant and single-tenant or dedicated cloud solutions -- as long as the price is right.

The future of cloud-based collaboration is clearly multi-tenant for two economic reasons:

1. Multi-tenant enables the fundamental economic benefits of a shared resource. We can see this in the price war going on in email right now -- a 50% price cut in the last 12 months with multi-tenant cloud email. The floor on email cost keeps dropping, fueled by the better economics of multi-tenant solutions and high capacity utilization.

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Regulation won't drive Green IT adoption

Chris Mines

Were your hopes for growing adoption of green IT dashed by the non-agreement at COP 15 in Copenhagen? Are you dismayed by the weak prospects for cap-and-trade legislation in the US during 2010? Forrester's latest Green IT survey results give us some reason for optimism -- it turns out that regulatory compliance is a weak motivation for companies' pursuit of more sustainable computing operations.

When we asked IT practitioners at 600 enterprises around the world about their top motivations for pursuing green IT operations, regulatory compliance was the 7th-most frequently cited reason, with just 16% of respondents. What's at the top? Cost and cost. Reducing energy expenses (66%) and reducing other IT operating expenses (42%) have been the strongest drivers for green IT since we began our survey work on this topic in 2007. See the full survey results in our latest Green IT Market Overview report, here.

So fear not, even in the absence of significant regulatory or policy moves this year, good old-fashioned business motivators like profitability and customer demand will continue to push companies to adopt more sustainable processes and practices -- in their IT organization and beyond.

Announcing Forrester's Next Book, "Empowered"

Ted Schadler

[Updated 7-27-2010: We've finished the book, picked the final name, and said a lot about in other places (like here and here).]

Josh Bernoff and I have begun work on Forrester's next book to be published by Harvard Business Press on September 14th in the Fall:

Empowered: Unleash Your Employees, Energize Your Customers, Transform Your Business

Groundswell Heroes: Harnessing The Power Shift In Your Workplace And Marketplace

 

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Motivating Your IT Workforce – Is There Anything New Under The Sun?

Sharyn Leaver

This caught my eye recently in a CIO-focused publication. Titled “Ten Ways To Re-energize Your IT Workforce”, it is advice from a workforce motivation expert: “Jon Gordon, a consultant for the NFL and numerous Fortune 500 enterprises, and the author of ‘The Shark and the Goldfish: Positive Ways to Thrive During Waves of Change.’ He offers ten recommendations for reenergizing and engaging employees in the face of economic turmoil.”

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Key Learning Trends for 2010: Are You Onboard?

Claire Schooley

Even with year 2009's challenging economic environment, learning has not taken the drastic hit some pundits feared. In fact, in the past year I have heard more executives talk about the importance of keeping employees well-skilled and knowledgeable than ever before. Knowledgeable employees equate to greater business success. I've also seen CLOs and VPs for HR and Learning focus on making sure that learning experiences are in line with company's short and long term goals.

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Consumer Broadband Is The Workforce Technology Of The Decade

Ted Schadler

That call may surprise you. You might have put storage or Gigabit ethernet or the Internet itself at the top of the list. But when I think about what's different in the life of your average information worker as the decade comes to a close, it's the instant-on access to just about everything that the adoption of consumer broadband has fueled.

From our Consumer Technographics(r) survey of over 50,000 consumers every year for the last 12 years, between 2000 and 2009, consumer broadband soared from 2% to 63% of US households. For context, home PC adoption grew from 51% to 77%.

But why is consumer broadband the workforce technology of the decade? Three main reasons:

1. Telecommuting has become a way of life for xx million information workers. We have been watching -- and forecasting -- the growth of telecommuting. The impact is immediate and obvious: more hours to work; more location flexibility in hiring and retaining; and more work-life control. Telecommuting in the US is dependent on cheap broadband to the home. Telecommuters will rise to include 43% of the US information workforce by 2016.

2. Broadband-enabled markets have triggered massive IT innovation. Google; Facebook, Twitter, Wikipedia, and LinkedIn; WebEx, ZoHo, and Smartsheets.com; Amazon EC2, Google App Engine; and Windows Azure; open source and Web 2.0. All of these and thousands of other technologies and companies are built on the back of broadband to the home. The network innovation over the last 10 years makes the Internet 1.0 era look like a pre-season warmup game.

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Can Social Media Penetrate The Exec Suite?

Nigel Fenwick

Almost every day I hear people suggest that social media is at best only valuable as a marketing tool. There are people who believe that social media has no reach beyond a few "geeks" sitting at their computers all day. What these naysayers focus on is the technology and not the people connections. I believe it is the people connections that drive social media and it is the value of these connections that will continue to change the way we work and communicate.

With your help, I'm looking to measure the potential social media to connect people worldwide, even those senior executives and naysayers who are not already using social media. Here's how:

Three Simple Steps

We've built a very short survey on social media's value in business – nothing new here – but here's the twist: We're using social media as the vehicle, and social media evangelists (you) as the fuel, to get the survey into the hands of as many people as possible who are not yet using social media.

Here are three easy and quick steps to becoming a social media evangelist for this research:

  1. Go to http://forrester.com/2010socialsurvey and fill out the survey (all responses welcome) – it takes approximately 5 minutes;
  2. Refer two friends to the survey:
    1. Email a link to the survey
    2. OR tweet about it
    3. OR blog about it
    4. OR post a link in your online community

(if you really want to evangelize you can of course do more than one of these things).

 

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IBM's CIO study reveals where you should focus your IT leadership efforts

Tim Sheedy

In September this year (2009) I was invited to New York City by IBM to preview their soon to be released CIO study. Very soon after my return home I wrote up an insightful, relevant, and actionable blog post on what I learned at the event. Of course you are going to have to take my word on this, as for some reason I can't find it... It has disappeared into the ether (perhaps I didn't hit the "Save" button at the bottom of the page?). So, despite that fact that the study was released three months ago, I am going to redo my analysis of the study - although now that some local (Australian & Indian - sorry rest of Asia Pacific!) results have been released there is some more relevant information available.

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When is enterprise mobility not really ENTERPRISE mobility? (hint - most of the time!)

Tim Sheedy

We often hear about how important enterprise mobility is to businesses. For years ICT events companies have been holding events about "enterprise mobility" and "the future of wireless" etc - and they have filled halls with attendees and sponsors/exhibitors.
 

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