Choosing Between Microsoft Office 365 And Google Apps Hinges On Your Belief In The Vendor's Vision

TJ Keitt

Over the last couple of years, I've fielded a number of inquiries from Forrester clients who are trying to decide whether their company should move their email and other collaboration workloads into the cloud via Google Apps for Business or Microsoft Office 365. This conversation has gained so much momentum that I recently did a podcast with my colleague Mike Gualtieri on the subject, will host a teleconference covering the topic on February 26, and will soon publish a report detailing answers to five of the common questions that we get about online collaboration and productivity suites (which include Office 365, Google Apps, and IBM SmartCloud for Social Business). Fueling this extended conversation are business and IT leaders' deliberations over one question: Is there a right or wrong in selecting one vendor's offering over the other? I'll use a typical analyst hedge to answer: It depends.

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Embrace Mobile Engagement As A Catalyst To Drive Process Change

Simon Yates

Here's a scary number for you - Forrester forecasts that companies will spend about $900 million on mobile process reinvention services in 2013, a number that will more than triple in 2014. WAIT! Before you break the bank, know that reinventing business processes for mobile is more about optimizing specific steps in any process to enhance a person's mobile experience than it is about wholesale and complex re-engineering. Based on interviews with more than a hundred CIOs, vendors, integrators and mobile design firms, Clay Richardson and I have developed a three-step process to help narrow the focus and you can read all it in our latest research report, Mobile Engagment Demands Process Transformation in the CIOs Mobile Enagement Playbook.

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Government Innovation Is Not An Oxymoron

Jennifer Belissent, Ph.D.

 

Really, it is not. I was heartened to see that it doesn’t even make the oxymoron list, which does however include “government worker,” “congressional ethics,” and the rather hackneyed “military intelligence.” In fact, governments are innovating all over the place, particularly with the help of new technologies and a growing constituency of civic-minded developers.

One of my colleagues here at Forrester asked me today if I was planning to write a Playbook on smart cities. While we don’t have a government playbook currently in the works, we have a number of reports that share market trends and industry best practices. So I thought I’d pull together a list. 

Here are a few examples of Forrester reports that illustrate government innovation. My series on smart cities includes:

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The Gamification Of Business

Nigel Fenwick
GamificationThe most engaging, most entertaining, and most stimulating presentation of IBM Connect 2013 came on the third day at the end of the opening session. I'm ashamed to admit that I didn't know Jane McGonigal when she came on stage. But after a minute I was fully engaged and tweeting insights and pearls of wisdom from her presentation. 
 
I had missed the title of her presentation, but Jane was already throwing out fascinating data points on game playing. Now you have to understand, game playing to me is that thing my son does to avoid doing his homework. I haven't thought deeply about games since I built two animated game simulations on an Apple II to teach people business in my final year of university back in '84 (now I'm dating myself).
 
"We've invested 400,000 years playing Angry Birds" - Jane is on a roll now. I'm thinking "oh my, I too had contributed a few of those hours." Before giving it up as a colossal waste of time of course. I didn't know it, but apparently I was suffering from what Clive Thompson calls "gamers regret".
 
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Cisco's message is getting clearer

Dan Bieler

 

At the Cisco Live EMEAR 2013 event in London, Cisco brought a new down-to-earth dynamism to the table. The vision for how Cisco is intending to empower its clients in an evermore connected world is becoming clearer. In this blog, Forrester analysts Dan Bieler and Peter O’Neill discuss their take-home messages from the event:

Hosted Collaboration Solution is empowering its high-end channel partners.

Dan. HCS, Cisco’s hosted collaboration suite, allows carriers to offer cloud-based as-a-service solutions, comprising unified communications, telepresence, contact centre, as well as a range of communication features under the Jabber brand. In EMEAR, BT, Telefonica, and Vodafone are already selling HCS, primarily aiming it at MNC customers. It remains to be seen whether the HCS pitch is the right one for smaller carriers and SMBs, especially as Cisco remains committed to catering to SMBs.

Peter. They also need to think about being more attractive to the needs of midmarket system integrators and MSPs. That means they must provide different price configurations that are attractive to SMBs. Positioning themselves only to the national telcos is quite restrictive and doesn’t match the increasing demand we are seeing for these solutions across the market. But, of course, if they want to compete in the SMB segment, they’ll compete with Google and Microsoft and their pricing strategies. The best way to run two pricing strategies is to use two brands.

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Capability-As-A-Service And What It Means For Technology Vendor Strategy

Nigel Fenwick

In my last post, I wrote about the evolving need for big business to source generic capabilities from business partners/vendors. This shift provides an enormous opportunity as well as a threat for technology vendors and CIOs.

I’m not talking about the wholesale outsourcing of IT. Rather, the selective sourcing of business capabilities and business process through software-as-a-service (SaaS), most likely deployed through cloud-based platforms (capability-as-a-service, or CaaS). Software and hardware vendors need to rethink their business from the customer’s perspective. They must figure out how to transform their products into services that deliver business capabilities and business outcomes.

If you’re a tech vendor, this means that you need to analyze each target industry and determine which business capabilities are likely to be strategic, and which are most likely to be generic. In retailing, for example, strategic capabilities might center on mastering customer data to create unique and valuable customer experiences as well as price optimization. Whereas capabilities around merchandising and assortment planning may be generic across many retailers (even though most merchandisers I know would never admit to this), these generic capabilities are likely to be delivered as SaaS in the future.

If you have existing solutions that target an industry’s generic capabilities, they are prime candidates for delivering the capability to the market as a service. Where your solutions target strategic capabilities, you will need to provide highly customized services through strategic partnership arrangements.

Office 2013 Launches

Rob Koplowitz

On Tuesday of this week, Microsoft launched Office 2013, the latest version of its flagship productivity suite. Forrester has released a report entitled Office 2013: A Breakthrough in Productivity; I had the opportunity to work with some great Forrester minds on writing it. Each analyst brought a unique perspective to the analysis:

  • My work, in addition to corralling all the talent mentioned below, focuses on document collaboration and social. 
  • John Rymer’s work is in the analysis of the new development environment with specific focus on SharePoint.
  • Ted Schadler focuses on the current and emerging mobile experience.
  • Art Scholler provides excellent perspective on the role of Office 2013 in unified communications with a focus on Lync.
  • Phillip Karcher takes a close look at the next version of the productivity suite. 
  • Frank Gillett looks at the implications of cloud deployment.
  • Chris Voce looks specifically at Exchange and provides perspective on the operational environment in general.
  • Leslie Owens provides perspective on search, taxonomy, and information architecture in the new release.
  • TJ Keitt weighs in on broad collaboration capabilities.
  • James Staten looks how Office fits into Microsoft’s broader cloud strategy. 
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Social? It Will Never Work! Or Will It?

Rob Koplowitz

More than 22 years ago, I met my amazing wife and was welcomed into her wonderful family. At the time, I was a project manager working for Lotus Consulting. I managed the rollout of large Lotus Notes implementations as well as the development of Notes applications. Over the years, I had many great conversations with my father-in-law, Jerry. He was a senior executive at CalTrans (California’s department of transportation), but earlier in his career he had also been a project manager. Did we do the same job? Well, not really. I rolled out email systems. He managed a little project called Interstate Highway 5 from the Oregon border to Mexico — California’s portion of a 1,381 mile stretch of road. While he was far too gracious and modest a person to say so, the scale, complexity, and risk that he managed were far beyond anything I could even imagine. Nevertheless, he spoke to me as a peer and I was honored that he did so.

One of my favorite stories from Jerry was how he drove the introduction of PCs at CalTrans in the late 1980s. At the time, his engineers were wedded to two primary business tools: drafting tables and computing power, the latter of which was purchased from a California government service provider called the Teale Data Center. Jerry recognized two things: Drafting tables were inherently inefficient and the Teale Data Center was really expensive. He saw an opportunity with the emergence of personal computing. Move common tasks done on paper to a computer and move expensive processing to local PCs. The engineers resisted the change. “It will never work!” they cried.

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BB10 Provides Slim Hope For BlackBerry

Charles Golvin

The long, much-delayed wait is over. Today RIM took the formal wraps off its new BB10 platform and the first two smartphones running the OS: the all-touch Z10 and the Q10 that will carry the much-loved RIM physical keyboard. RIM has learned at least one lesson from Apple: their launch event included details on launch dates, carrier availability, and pricing. My colleague Thomas Husson has offered a viewpoint on BB10 for product and marketing specialists here.

The good news: RIM's hardware and software rise to the level of their competition, and in some cases — such as the keyboard's prediction and multilingual support — far surpass it; the BB10 catalog of applications, while smaller by an order of magnitude than the selection available for Apple and Android devices, is large and covers a broad range of business and consumer experiences; the platform is designed for a BYOD world, providing support for work and personal identities with an easy-to-access approach (provided the enterprise chooses BES); and RIM has struck deals with a wide range of content providers to offer customers a selection of music, video, and news content.

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BlackBerry Z10: Beautiful Phone, Good Experience, Missing Apps, Playing Serious Catchup . . .

Ted Schadler

The Z10 is a beautiful device: designers Todd Wood, Don Lindsay, and their teams have done a great job with the industrial design, the swipe-rich interaction gestures, and a whole lot more. The Z10 is a pleasure to hold, to swipe, and to carry around in a suit pants pocket.

Here are my favorite bits:

  • Thin, light, elegant, executive, with a holdable form factor and case.
  • The keyboard, with its predictive word look up and "flip into place" word completion is a pleasure for this thick-thumbed, fumble-finger typer.
  • Swipe gestures, including peeking into the inbox, the slow swipe to home position, and the pulldown configuration are a pleasure to use one-handed.
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