- Forrester Councils
- Councils Overview
- log in
Posted by Christopher Stutzman on August 5, 2010
Once a consultant, always a consultant.
Having spent my entire 15-year career in the “advice giving” industry, between management consulting and advertising, I have found that the best advice is pragmatic, forward-thinking, grounded in research, and relevant to your needs. Relevance being the most important ingredient.
And the best way for me to provide relevant advice is to listen to your needs.
So the purpose of my blog will be as much about understanding the issues and concerns of CMOs and Marketing Leaders as it will be about providing advice.
Coverage areas and topics I’m interested in.
Speaking of relevance, here are the topics that are relevant to me:
What you can expect from my blog.
It’s a place where we will:
Help me to help you.
So, what questions are you grappling with right now as you think about creating the new brand experience for 2011 and beyond?
Thank you and please come back often and participate in the conversation. I’ll be listening.