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Posted by Charlie Dai on July 25, 2013
How is it possible for a local company to defeat global giants like Pepsi, Coca-Cola, and Watsons in your market segment and establish market leadership for more than a decade? The answer is given by Nongfu Spring, a Chinese company in manufacturing and retail industries. In my recent report “Case Study: Technology Innovation Enables Nongfu Spring To Strengthen Market Leadership”, I analyzed the key factors behind their success, and provide related best practice from enterprise architecture perspective. These factors include
If you still have the doubt in how to leverage related technology, please take a deep dive into the report and reference from their success; however if you have other insights on using technology to advance business objectives, you are mostly welcome to provide your comments to this blog post.
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