I recently had the chance to catch up with Craig Shields, vice president of eCommerce at Jewelry Television, to understand what impact the transition to agile commerce is having on Jewelry Television, its business strategy, and its organizational structure.

Jewelry Television was founded in 1993 and is the only television home shopping network focused entirely on jewelry and gemstones. Today the Internet plays a large role in the company's growth strategy including JTV.com, auction site JTVauctions.com, and the newly launched DiamondDesignGallery.com.  

Forrester: Craig, thanks for taking some time out to talk to us about agile commerce. We have been talking to clients about the evolution of their business from channels to touchpoints that span mobile devices, social networks, advertising, marketing, traditional channels, and various places online. Your business is a little unique with your use of TV as a direct response marketer. How are you looking at agile commerce and in particular the potential impact of iTV and other consumer devices such as tablets?

I am writing this blog as I return from a whirlwind visit to the Vancouver Olympics - a truly digital Olympics relying on a converged network from Avaya and Bell Canada to deliver all of the data and media required for the games.  The Vancouver Organizing Committee for the 2010 Olympic and Paralympic Winter Games(VANOC) CIO, Ward Chapin, has been oft quoted saying that hosting the Winter Olympics is similar in scale to hosting 3 Super Bowls a day for 17 days, so when I spoke to him I asked how he does that.  Relying on a team of suppliers and partners that includes Atos Origi

It's high time somebody said it. Sit through one too many CES keynotes, press conferences, or pitches, and you just might leave Las Vegas with the mistaken idea that 3DTV is going to be in all of our living rooms next year. ESPN and Discovery are committing to 3D cable and satellite channels, Sony is upgrading its PS3s to do 3D, and Taylor Swift's live performance opening night at CES was shown live in 3D (Right behind her, mind you. You had to put the glasses on in order to see Taylor Swift in 3D when she was, actually, in 3D already, right in front of the audience.)