If you ever need a belly laugh, visit the site DamnYouAutocorrect.com (warning: it’s often not safe for work). It’s also a great illustration of why you shouldn’t just force users through the same exact login procedure when they use mobile apps versus full-fledged browser windows: hitting all the right tiny keys is hard work, and often the software behind the scenes is helpfully trying to “correct” everything you type.
Responsive design is all the rage in consumer web app design, and for good reason: users can put down one device, pick up another, and change the screen orientation in mere moments, and app developers can’t afford to miss a trick in optimizing the user experience. Similarly, in researching current authentication methods and trends, we’ve come to believe more strongly than ever in adapting your user authentication methods to your population, the interaction channel they’re using, your business goal, your risk, and your ability to pick up on contextual clues about the user’s legitimacy or lack thereof. Call it responsive design for authentication.
When we published our recent Customer Authentication Assessment Framework research (the report comes with a spreadsheet tool), we deliberately focused on onboarding, login, step-up authentication, and account recovery for – yes – customers, most particularly consumers. Why? Because the framework takes into account usability characteristics just as much as security characteristics, and security pros delivering solutions to Marketing had better have good answers when they propose adding friction to the login experience.
I had the chance once again to do a podcast with Mike Gualtieri as part of his wonderful Forrester TechnoPolitics series, talking about the usability affordances of passwords that make them natural targets for consensual impersonation. As Mike memorably puts it, is this behavior frisky, or risky? Just like in our last podcast together, I found myself confessing deep dark authentication secrets. Take a listen and let me know your thoughts.
Shame on you if you share your password. The consequences can ruin your sterling reputation, violate legal terms of service, promote fraud and identity theft, and give ex-lovers weapons of mass digital destruction. We all do it, despite the risks. Share your Netflix password with your BFF so she can watch House Of Cards and season 4 of Arrested Development. Reveal your Amazon password to your teenage son so he can rent college textbooks using your account. The list of examples goes on.
A couple of months back, I advocated killing your password policies and applying some other techniques instead to make existing use of passwords more effective (including my hobby horse: take the user-experience sting out of rotating ordinary static passwords by pushing them out to users on an alternate channel, à la activation codes and other OTPs). But adding factors is still a great idea, and the barriers to doing so are falling fast.
It has finally become hip not just to predict the demise of passwords, but to call for their elimination. The recent Wired article makes an eloquent case about the vulnerabilities that even "strong" passwords are subject to, such as social engineering and outright theft. And strength is, of course, relative and subject to degradation: The latest computer hardware can make short work of cracking more-complex secrets.
It's true: Static shared secrets are sitting ducks. But passwords are too useful to go away entirely, both because it's handy to be able to synchronize authenticator data between cooperating systems (and people), and because people find using passwords to be less invasive, fiddly, or personally identifying than a lot of other options. So I don't buy the whole "the era of passwords is over" thing. They will be at least one important element of authentication strategies for the foreseeable future -- it's a rare multi-factor authentication strategy that doesn't include a password or PIN somewhere along the line as one of the "things you know."
So, if that's our reality, let's think outside the box in using them. In talking with Mike Gualtieri recently as part of his TechnoPolitics podcast series, I mentioned a few ideas. I had thought of these as pet password peeves, but on the cusp of 2013, why not be positive and think of them as resolutions?
Come again? You mean to tell me that Eve Maler, one of Forrester's experts on emerging identity and security solutions, has never changed her Amazon password? Yep. She aptly points out that "Amazon has no password rules." While passwords aren't dead, she says, firms that rely only on passwords for identity management are vulnerable to serious breaches. Most firms have "terrible hygiene" when it comes to identity management.
In this episode of TechnoPolitics, Eve Maler discuss how firms like Amazon and Paypal use a "constellation" of risk-based authentication techniques and technologies to protect customers' identity. The courage to make tough calls — that's Eve.
Podcast Listening Options — The Future Of Identity Management