Robots Won't Steal All The Jobs -- But They'll Transform The Way We Work

JP Gownder

This morning, WIRED published an article about my new Forrester Big Idea report, The Future of Jobs, 2025: Working Side-By-Side With Robots. You're probably familiar by now with the panic-stricken books (like Martin Ford's Rise of the Robots: Technology and the Threat of a Jobless Future) and headlines (HBR's What Happens When Robots Replace Workers?) proclaiming that the future of employment is bleak because of the rise of automation technologies. In other words, the meme goes, robots are taking all the jobs.

By "robots," we mean all forms of automation technologies, including those that conduct physical tasks, intellectual tasks, or customer service tasks (which mix elements of both physical and intellectual activities, but which constitute a distinct category in the age of the customer). Indeed, some impressive new technologies are becoming incredibly useful in a variety of organizational settings. Take, for example, Rethink Robotics' Baxter robot, seen in the video below. Unlike traditional industrial robots, it's safe for workers to be around Baxter -- and it's imperative, too. Because software engineers don't program Baxter; human colleagues simply move the robot's arm to teach it new actions, and it learns in real time.

Read more

We're Hiring: Analyst Serving eBusiness & Channel Strategy Professionals, Amsterdam Or London

Benjamin Ensor

We are looking for a new analyst or senior analyst to join our eBusiness and channel strategy team, based in either London or Amsterdam. We're looking for someone with an analytical mind, good communication skills, a clear perspective on the future of digital financial services, and experience of the complexities of retail financial services and of different European markets to help our clients make great business decisions, shape their firms' strategies and lead change. 

If this sounds like you, or like someone you know, please see the full details in the job description.

The Benefits Of Being A Forrester Analyst

Adam Silverman

Today marks the first 90 days for me as Principal Analyst within the eBusiness and Channel Strategy role at Forrester, and I could not be happier with my decision to join this great team and organization.  Along with working with extremely smart industry analysts in both business and technology roles, I have the opportunity to help participate in the growth and evolution of eBusiness leaders throughout the world.  The benefits of being a Forrester analyst typically don’t involve complimentary champagne and caviar, but they do involve realizing a tremendous amount of enjoyment from helping eBusiness leaders and their companies succeed.  Here’s how I’m adding value:

  • Gaining and providing insight by perpetually studying the business landscape. The role of an Analyst at Forrester is akin to attending your favorite college class, minus the exams and tuition expense.  I’m rewarded for being curious and for having a point of view.  This aspect of my role is very satisfying as I'm able to apply this insight and help our clients solve real problems.
  • Helping businesses solve issues through Inquiry calls. These client engagements allow me to provide tactical guidance and help solve urgent challenges. I’m often pulling from my experience running eBusinesses as well as leveraging the knowledge I’ve learned from my peers. Our clients love our Inquiry process because they get answers fast. These meetings often lead to stronger working relationships, allowing me to become a trusted adviser with our clients. 
Read more

Company Career Sites Engage Candidates Early In The Recruiting Process

Claire Schooley

 

Today’s top career sites do more than list jobs available. The best ones give a glimpse of what it’s like to work at the company, communicate the company values, and introduce the company brand. These sites use multimedia to communicate messages about the company culture, the people, professional growth opportunities, and more.

Join me on Friday, September 21, 3012 at 11 am Eastern Time for the Forrester webinar, Create An Engaging Career Website To Pique Candidate Interest. In this session I will talk about the essential components to include in a career website, the effective use of video to communicate messages, and the important connections with social media sites. I’ll show many examples of effective websites.

Register now. Bring your best questions. I look forward to talking with you. 

We're Hiring: Analyst Serving eBusiness & Channel Strategy, Amsterdam Or London

Benjamin Ensor

We're looking for a new analyst or senior analyst to join our eBusiness and channel strategy team, based in either Amsterdam or London. We're looking for someone with an analytical mind, good communication skills (listening, not just talking!), strong views on the impact of digital technologies on eBusiness and channel strategy, and experience of the complexities of retail financial services and of different European markets to help our clients make great business decisions and shape their firms' strategies. 

If this sounds like you, or like someone you know, please contact me at bensor@forrester.com or see the full details in the job description.

An Unexpected RSA Encounter

Rick Holland

Last Friday, after a long week of RSA conference events and meetings, I eagerly looked forward to slipping on my headphones and enjoying the relative silence of my flight back to Dallas. As I approached my seat, I saw I was sitting next to a United States Air Force (USAF) officer. I looked at his rank and saw two stars on his uniform, making him a major general. I had a sudden sense of nostalgia and I instinctively wanted to salute him. I resisted the urge, introduced myself, and thanked him for his service.

Over the next two hours I had the most unexpected and fascinating conversation of my RSA week. It turned out that my fellow traveler is the commanding officer of the Air Force Research Laboratory (AFRL). According to the website, the AFRL is “the Air Force’s only organization wholly dedicated to leading the discovery, development, and integration of war fighting technologies for our air, space, and cyberspace forces.” We discussed a variety of open source topics, including electromagnetic pulse weapons, cyberweapons, Stuxnet, unmanned aerial vehicles, USAF renewable energy initiatives, as well as national policy.

Read more

We're Hiring! Analyst Serving eBusiness and Channel Strategy, Amsterdam

Benjamin Ensor

After six years at Forrester, Alexander Hesse has decided to leave Forrester to take on a new challenge in a different field. It's always a sad day when you lose a respected colleague and I wish Alex the very best.

We're looking for a new senior analyst to join our eBusiness and channel strategy team, preferably based in Amsterdam. We're looking for someone with strong views on eBusiness and channel strategy, an analytical mind, and experience of the complexities of retail financial services and of different European markets to help our clients make the right business decisions and shape their firms' strategies. 

If this sounds like you, or like someone you know, please contact me at bensor@forrester.com or you can apply directly from the job description.