Which companies do you feel are the dominant players in the technology industry? Are they the names that have dominated for years, like Cisco, the newly merged Dell (plus EMC), the recently split HP, Inc. and HPE, IBM, Microsoft, or Oracle? Is it one of the newer cloud titans like AWS, Google, IBM, or Microsoft? Will cloud demolish the tech industry as we know it? Don't get lured into the hyperbole in the market, but do inform yourself about the realities. As with all things in business, follow the money to find the truth. That's what we do every day to seek answers to the big questions in Business Technology.
"Evolve or Crumble" is one of the most important things you will read this year!
The technology vendor landscape is in the midst of great change ... again! The powerhouses of technology are under assault by new and transforming players. My colleagues Sophia Vargas and Richard Fichera recently published a report that should be mandatory reading by everyone in the technology world! You may not agree with their points, but they painstakingly vetted the data and premise with fellow thought leaders within and outside of Forrester. The evidence is compelling. The Evolve Or Crumble: Prepare For The Fate Of The Hardware Incumbents report will make you think and prepare you to make what may be difficult, but necessary decisions about your own future!