Mobility Is The Tail That Will Wag The UC Dog

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Brownlee Thomas

How much of your IT operating and capital budget will go to UC related investments? I predict that spending by large distributed enterprises (defined as firms with 1,000 or more employees) on communications infrastructure and services will grow between 7% and 10% per year during the next three years. Moreover, there will be a gradual shift away from hardware to software, and wireless connectivity will account for MOST of the growth in communications services spending.

Momentum is building for broader UC adoption, and our Q1 2011 survey of 601 firms that have implemented or are piloting a UC solution showed that 55% of the respondents consider UC a top priority this year.

There are two BIG drivers of widespread UC adoption in large distributed organizations: Mobility and new business models (how UC technology and services are delivered). Mobility will become the “tail that wags the UC dog.” Why? Consider the management and usage cost efficiencies offered by fixed mobile convergence (FMC)  technology — least-cost routing savings including reduced international calling and roaming charges,  to name one.

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Kick Out The Tills, CI Professionals

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Rob Brosnan

Mike Brown, CIO of Lowe’s, in an interview with Bloomberg on the purchase of 42,000 iPhones as point of sale (POS) devices:

Forget about the competition, we are playing catch-up with the customer psyche.

CI professionals need to follow Brown’s lead. A substitution of tablets and smartphones for cash registers promises both to improve customer experience and to transform face-to-face customer interactions into a stream of behavioral and contextual data. The benefits of digitizing human channels through consumer devices include:

  • Adding clickstream analysis to human interactions. As sales associates interact with customers, their devices can relay clickstream data back to the company’s data warehouse. For example, Pfizer’s tablet program allows it to track doctors’ content consumption patterns during sales presentations. Using interaction management, firms can test real-time content variations to optimize the sales process.
  • Expanding customer data integration options. By using the phones for mobile POS, employees will pull in customer identity. Firms can also add new methods for data capture – such as Bump-style, near-field communications – into its consumer and enterprise apps. As sales associates transfer a shopping list to the customer’s phone, the device can capture and associate customer identifiers and contextual information with the interaction.
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What Will Business Processes Look Like In 2020?

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Connie Moore

Have you ever thought seriously about the future of business processes? If not, it’s time to. With trends coming at us fast and furious — business transformation, the age of the customer, mobility, cloud, social, process outsourcing — processes of the future will look very different from how we work today.

Forrester is in the process (pardon the pun) of looking at business processes in 2020. We’ve interviewed 10 major thought leaders at large global organizations and a number of systems integrators and vendors in the BPM space. Wow, have we learned a lot from these deep thinkers! Many of the trends they identified are already being actively worked on in their companies — so these are not just pipe dreams — and include:

  • A major strategic alignment between business process transformation and customer experience
  • Very little concern about technology issues — because they believe the technology will work well (and this is not what keeps them up at night even now)
  • A major focus on standardizing processes across the globe so that work can easily flow to the lowest-cost labor at any given moment
  • The belief that processes will run in the cloud (private or public) and that businesses will consume processes-as-a-platform
  • A strong conviction that IT will largely vanish into the business
  • The need for access to global talent pools driving some of the need for business process transformation
  • The expectation that being dynamic and turning on a dime will be critically important
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It's Not About Apple vs. Microsoft, Or Apple vs. Google. It's About Freedom.

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David Johnson

We are learning once again that what people want most is to be free
John Quincy Adams (sixth President of the US) said: "Who but shall learn that freedom is the prize…and on the oppressor's head to break the chain." Glorious change. Monumental change. Empowerment and Freedom. I submit humbly but with absolute conviction to all of you that we are in the midst of revolution in personal computing - the extent of which we will only fully comprehend once it's over, and established vendors and IT leaders alike are scattered on the side of the road.

It's not about Microsoft vs. Apple or Google vs. Apple. It's about freedom. Freedom from control. Freedom from establishments. Freedom of identity. Freedom from IT departments too understaffed and ill-equipped to help. Freedom from layers of management agents and miscellaneous junk that sap minutes to hours of productive time from our lives every day. The price of compliance and security you say? Hogwash.

End user experience is at an all-time low
The end user experience has deteriorated to the point that we sit and wait while the hourglass spins, as IT's remote bots take inventory, or install software updates while we're frantically trying to get our slides together for a customer meeting. The mindless bots scan for threats and lock the cursor while we're trying to write an e-mail, and we get embarrassing pop-up reminders while we're presenting to rooms full of people to make sure we know to update Adobe Acrobat. We're as mad as hell, and we're not going to take it any more! Who gave someone the right to assume that what their tool needs to do at any given moment is more important than the work we have to get done?

High performers are being hanged for taking matters into their own hands

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Adopt Mobile CRM Best Practices Now

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William Band

One trend in the CRM industry that is hot, hot, hot is mobile CRM. Mobile CRM solutions — the ability to use handheld devices to manage sales, sales contacts, and customer service activities — have clearly moved beyond their previous status as a specialized nice-to-have option and into the mainstream. Organizations are also rushing to find new ways to allow their customers to interact with them using consumer-owned mobile devices.

The emergence of ubiquitous high-speed broadband connectivity, smartphones, and tablet devices with enormous computing power and longer battery life, along with increased employee adoption of touchscreen devices (iPhone/iPad/BlackBerry) in every sphere of life, are all trends that serve to “liberate IT from the desktop.”

I am currently midway through a major research cycle on the topic, talking with CRM vendors, systems integrators, and end users. My goal is to define mobile CRM best practices and spotlight the pitfalls that can get in way of capitalizing on the mobile technology revolution.

I recently talked with Model Metrics, Wipro’s CRM consulting practice leaders, and Tata Consultancy Services’ CRM practice leadership team. These consulting and development firms are all doing a lot of mobile CRM projects for their clients. We brainstormed about the critical considerations that that must be addressed when defining a mobile CRM strategy:

  • Who are the intended users and targeted business community for mobile app use?
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Finally, SAP Is Acquiring (At Least A Mobile) Middleware

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Stefan Ried

Finally, SAP Is Acquiring (At Least A Mobile) Middleware

SAP’s customers and the analyst community have been speculating about the possibility of SAP acquiring a middleware company for a while. After it had missed out on acquiring one of the heavyweights like BEA and hesitated over TIBCO and Progress Software, SAP and Sybase agreed yesterday on the $5.8 billion transaction.

Sybase used to be a database, but its database’s visibility in the market decreased so dramatically that, in a recent Forrester survey, it wasn’t considered to be a primary database choice by any application domain. A good share of the 4% of open source databases used in the ERP space are actually SAP’s open source MaxDB (based on SOFTWARE AG’s original ADABAS D), which is a default for SAP systems if a customer doesn’t provide a third-party database like Oracle or DB2. SAP is unlikely to replace this default database with Sybase. This would be an even less important database than MaxDB, which integrates well with NetWeaver. But different analysts have different opinion and you might like to look for Boris Evelson's take on the impact of Sybase's database. If SAP runs a careful post-merger process, it will recognize Sybase’s database knowledge and employ all the engineers who have already developed in-memory database capabilities to bring Hasso’s idea from the Palo Alto “garage” to full product availability. While SAP has deployed in-memory capabilities in its analytics technology stack, the in-memory capabilities for transactions are still in the lab.

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Not Many Palms In Emerging Markets

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Jennifer Belissent, Ph.D.

Michele Pelino’s recent blog, “HP’s Acquisition Of Palm Is Not A Match Made In Heaven,” concludes as the title suggests that the success of the acquisition remains a wait-and-see proposition and it, in fact, may not pay off.  As Michele notes,

Forrester’s survey of over 1,000 IT decision makers in North American and European enterprises, only 12% of firms officially support or manage Palm devices. In comparison, 70% of enterprises support BlackBerry smartphones, and 29% support Apple iPhones. Android devices, the newest entrants in the mobile OS wars, have strong momentum and are officially supported by 13% of firms.

Well, that got me wondering how Palm had fared in emerging markets.  We know that device preferences are different globally.  So, I thought, maybe there are some Palm fans outside of North America and Europe.  I checked Forrester’s Global Technology Adoption data from last summer (new survey expected back from the field very soon) in which we surveyed 1,412 IT executives and technology decision-makers across 15 countries.  Here is what I found out about PalmOS support across enterprises in a few of the countries:

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What CIOs Should Know/Do About HP's Acquisition Of Palm

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Tim Sheedy

HP's acquisition of Palm is all over the twitterverse at the moment. And everyone has an opinion on it, and what it means (which brings to mind one of my favorite movie quotes). There are precious few facts around at present - and only time will tell exactly how the acquisition will pan out. Either way, CIOs should know the following facts about HP and the acquisition of Palm:

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NAC Results Make Waves

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Robert Whiteley

Robertwhiteley In early September, Forrester
published its “The Forrester Wave™: Network Access Control, Q3 2008.” Forrester’s
findings revealed that Microsoft, Cisco Systems, Bradford Networks, and
Juniper Networks lead the pack because of their strong enforcement and policy,
but that Microsoft’s NAP technology, despite being a newcomer, has become the
de facto standard.

Any time you try and put some order
to vendor solutions, you are bound to find people in agreement – and to raise
ire in others. However, reaction in the blogosphere to a recent Network World article on the
research has raised some questions about Forrester’s Wave methodology which I’ll
aim to address:

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Chip Wars Renewed?

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Benjamin Gray

Ben In recent years, AMD has struggled to remain relevant in the commercial PC as it has competed against Intel, the market share leader and gold-standard in processor performance. Today, companies often only choose AMD for its lower initial acquisition costs — which run approximately $50 to $75 cheaper than Intel’s, although you’re sacrificing performance to get there. This approach of narrowly undercutting Intel has not worked well for AMD, as it has now seen six straight quarters of net loss.

On Monday, however, AMD announced a major new initiative it calls AMD Business Class — a renewed effort to better compete in the commercial segment across both desktops and laptops. Targeting SMBs, the public sector, and large enterprises, AMD Business Class is its renewed focus on a historically weaker area than the consumer market. Initially, AMD is touting the availability of three new AMD-powered desktops: HP’s dc5850 and dx2450, Fujitsu Siemens Computers’ Esprimo E/P5625, and a refresh of Dell’s OptiPlex 740. The new processors are available in Athlon X2 dual-, Phenom X3 triple-, and Phenom X4 quad-cores and will try to keep pace with Intel’s Green IT initiatives with Energy Star 4.0 compliance.

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