Cognitive Search Is The AI Version Of Enterprise Search

Mike Gualtieri

Cognitive SearchWritten by Emily Miller, Senior Research Associate

Stop Wasting Time

More than half (54%) of global information workers are interrupted from their work a few times or more per month to spend time looking for or trying to get access to information, insights, and answers. The problem: Old keyword-based enterprise search engines of the past are obsolete. Cognitive search is the new generation of enterprise search that uses artificial intelligence (AI) to return results that are more relevant to the user or embedded in an application issuing the search query. Forrester defines cognitive search and knowledge discovery solutions as

A new generation of enterprise search solutions that employ AI technologies such as natural language processing and machine learning to ingest, understand, organize, and query digital content from multiple data sources.

Cognitive search solutions are different because they:

  • Scale to handle a multitude of data sources and types.Search is no longer just about unstructured text contained in documents and web pages. Cognitive search solutions can also accommodate structured data contained in databases and even nontraditional enterprise data like images, video, audio, and machine data such as from internet-of-things (IoT) devices.
  • Employ artificial intelligence technologies. The distinguishing characteristic of cognitive search solutions is that they use natural language processing (NLP) and machine learning to understand and organize data, predict the intent of the search query, improve relevancy of results, and automatically tune the relevancy of results over time.
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