Media and IT professionals are buzzing about BYOD thanks to the increasing adoption of personal mobile devices being used for work in China. To delve deeper into BYOD usage in Chinese enterprises, Forrester conducted a brief survey of 28 senior IT professionals who attended a BYOD seminar organized by online media company ZOL, a subsidiary of CBSi, in Beijing. I found the results interesting, and believe the feedback reveals important Chinese BYOD trends and enterprise views on the BYOD phenomenon:
The focus is still on BYOD rather than BYOT. The proliferation of mobile devices is changing the BYOD landscape in China. More companies are allowing their employees to bring their own mobile devices, not just for cost savings, but also for productivity and anytime, anywhere work. However, only a few companies realized the trend of bring-your-own-technology, including software and mobile apps, with just 8 respondents allowing self-purchased software on PCs and mobile devices. This finding supported our observation that many Chinese organizations are still playing on the BYOD field rather than BYOT. In fact, in my conversations with SMEs, I’ve found they seldom realize it is necessary to manage applications on these devices used for business, or they simply do not want to manage them. Some SMEs also don’t buy the necessary business applications for their employees and adopt a “don’t-ask, don't-tell” policy on employee's use of pirated software.
I’ve written a number of blogs about IT service management (ITSM) and IT service delivery many of which have expressed opinions based on observations and conversations rather than “facts.” A new Forrester report by my colleague Eveline Oehrlich has some facts to substantiate what we already knew even if we chose to ignore it.
This is one of those pictures that really is worth a thousand words. In fact all three of these figures make it easy for me to cut short the commentary.
It’s interesting to see the geographical differences but, despite these, we still see a consistent gap or gulf between “How IT thinks it is doing” and “How customers think IT is doing.” Funny how our metrics aren’t a sea of red – in fact our metrics dashboard is often a sea of green.
“But that’s just perceptions” I hear you cry, “We still do a fantastic job in enabling business activities with cutting-edge IT.” But could we do better? Please read on …
Results from Forrester's Q2 2012 Forrsights Workforce Employee Survey show that more than two-thirds of North American and European information workers who use a computer for work an hour or more per day personally choose the smartphones or tablets they use for work, and 46% of information workers personally choose work laptops that are not on the company-approved device list. To address the increasingly complex mobile device landscape, many companies are deploying bring-your-own-device (BYOD) programs to support devices including smartphones, tablets, laptops or desktops. Successfully planning and implementing a BYOD program requires infrastructure and operations (I&O) executives to address the following four key issues.
1. Build Relationships Outside IT
Implementing a successful BYOD program requires cross-functional collaboration across many IT and business groups in the organization. The I&O team should take the lead in BYOD program development. However, I&O executives must collaborate with security and governance, sourcing and vendor management, application development, and enterprise architecture professionals to determine the correct strategy and tool set. It is also critical to include line-of-business executives, as well as legal and finance professionals, to develop corporate BYOD program policies and procedures.
2. Create A Shared, Multi-Year Vision
Proactively working with decision-makers to identify the potential ROI and impacts on corporate business processes enables the I&O team to create a consistent, shared vision of the overall goals and desired outcomes of implementing a BYOD program. This shared vision of the cross-organizational effects of the BYOD program ensures that line-of-business decision-makers and stakeholders understand what investments they must make to support the program.
Information workers in organizations across Asia Pacific (AP) are increasingly using personal mobile devices, applications, and public cloud services for work. Forrester defines this as the bring-your-own-technology (BYOT) trend. This behavior is more prevalent among employees above the director-level (C-level executives, presidents, and vice presidents) than those below that level (individual worker, contractor or consultant and manager/supervisor). Data from Forrester’s Forrsight Workforce survey, Q4 2012 corroborates this trend in AP.
We believe that the BYOT trend will strengthen over the next two years in AP, primarily fueled by employees below the director level. Increasing options, quality and affordability of devices, apps, and wireless connectivity, coverage, and capacity will contribute to this expansion. In order to secure corporate data, organizations will need to:
Develop Corporate Mobile Policies: Organizations must build cross-functional teams to plan their mobile strategies. This should include representatives from different LOBs like finance, HR, legal and sourcing. Moreover, the policy must clearly define guardrails to provide flexibility to employees but within boundaries and in compliance with local regulations.
Identify Technologies To Secure Corporate Data: 29% of business-decision makers in AP report that the rising expectations of younger workers require businesses to push enterprise IT to keep technology current. This is why it is critical to identify both back-end and front-end technologies and suppliers that can optimize mobile device and application management in a secure manner. Focus should be on networking layer security and mobile device management solutions.
How much would it cost to establish a taxi dispatching system in a city of 20 million people, with nearly 66,000 taxis jamming the roads? Consider that Singapore, with a population of about 5 million, has spent tens of millions of dollars to build a customized system with screens and sensors installed in almost every taxi and a large-scale call center to support it.
Now with the wide availability and affordability of smartphones, entirely new innovative approaches that are light on infrastructure can be employed to reduce cost and time-to-value. A good example is a mobile application recently launched in Beijing called Didi Taxi that works like this:
Passengers and drivers download the app. There are two versions, currently available on both iOS and Android. Drivers download the app to accept orders; passengers download the app to order taxis.
Passengers bid for taxis through their mobile phones. When a passenger opens the app, they see their current location on the map and the density of available taxis nearby based on the GPS tracking on both passengers’ and drivers’ devices. Passengers then use their voice to specify their exact location and destination, and — most importantly — how much extra on top of the metered fare they are willing to pay (normally ranging from $1 to $3).
Taxi drivers confirm the booking. The system automatically broadcasts the message to all nearby taxis (within either a 1 km or 2 km radius) based on the density of nearby taxi drivers using the app. The first driver to respond within 90 seconds will get the order. If no drivers respond, the message goes out again to all drivers in a larger radius.
A year and a half ago I broke up with Blackberry and started dating iPhone. It was a clean but cruel breakup: AT&T cancelled my T-Mobile contract on my behalf, the equivalent of getting dumped by your girlfriend’s new boyfriend.
This year I’ve been cheating on my laptop with my iPad. But it’s an on-again, off-again relationship. While I tell my iPad it’s the only one, I keep going back to my laptop. When I travel, my iPad is with me meeting clients. Meanwhile my laptop is in the hotel room surfing the online menu for a turkey club.
The iPad beats my laptop on size, weight, connectivity, and battery life. It also improves the human element when I’m having a face-to-face conversation but need to take notes. These are all critically important to me when I'm out of the office visiting clients or at an event.
But my laptop wins when I need to perform other important activities. For example, the larger screen really helps to write and edit research reports (John Rakowski, you’ll have your edits soon!). Or when I need to approve expenses behind the VPN or access files on my hard drive that I haven’t stored in Google Drive (yes, Forrester sanctioned).
Now that I've had a few months of compare both devices, I come back to outcomes . . .
I recently bought myself a Lenovo ThinkPad Tablet 2 running Windows 8 because I want a tablet device that can really run Windows and PowerPoint when I need them, and I have found all the iPad Office solutions to be lacking in some fashion. When I saw the new Lenovo ThinkPad Tablet 2, it was love at first byte.
Like in all relationships, some of the new has worn off, and since it’s “Internet time”, it has only taken a couple of weeks as opposed to years to see my partner in a more realistic light.
So, here is my list of the good and the bad (architecturally, structurally) and bugly (things that can probably be fixed).
The Good – Excellent Hardware, Fluid and Attractive Interface
There are many good things to say about this combination:
It’s the lightest Windows device I have ever owned, and its general performance and usability is light years ahead of a horrible Netbook I bought for one of my sons about two years ago.
“Hello, I’m J. P. Gownder, and I serve Infrastructure and Operations professionals!” That’s my new greeting to Forrester’s clients. (I borrowed – aka “stole” – this opening line from my excellent colleague, Laura Ramos, who recently rejoined the Forrester analyst ranks herself).
After eight years in a variety of roles at Forrester, I’ve joined the Infrastructure and Operations (I&O) team as a Vice President and Principal Analyst. I’ll be collaborating with analyst colleagues (please see below) on I&O’s forthcoming Workforce Enablement Playbook. I&O pros face the constant challenge of empowering their companies’ workers with devices and services to make them successful in their jobs… as well as navigating the growing challenge of employees who choose to bring their own technology to work instead.
More specifically, I’ll be researching at least five issues pertinent to I&O pros:
I’m very excited to kick off survey development for upcoming Forrester Forrsights surveys that will feature security content. Continuing on from previous years will be the Forrsights Security Survey. This is an annual survey of IT security decision-makers from North American and European SMBs and enterprises. New for 2013 is a Workforce Survey that will provide the (also North American and European) employee perspective when it comes to security and devices in use within their workplace.
These surveys will be fielded April through May, and the results will make their way into published research this summer. Survey development starts now, and I would love to hear what you think about the proposed topics. What are some areas where you’d like to see us gather more data?
I was at an industry conference recently, standing in the booth of a large PC maker while being indoctrinated with the latest word: "You can manage it with existing tools!" - a marketing director beamed, as he waved a new Windows 8 tablet under my nose. He seemed so happy I thought for a second he might grab my hand and drag me skipping through the tradeshow floor followed by a troupe of merry singing penguins, like a sort of demented convention center edition of Mary Poppins.