5 Ways Not To Waste Time On Twitter

Mike Gualtieri

Mike_Gualtieri_Forrester Twitter is the social media darling of 2009. The micro-blogging machine was the fourth most visited site after Facebook, MySpace, and YouTube for the week ending June 27, 2009, according to Hitwise.

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Gen Y’s Effect On Business Social Technology Isn’t As Big As Some Have Said

TJ Keitt

Here’s a funny finding: The youngest members of the workforce aren’t the drivers of social technology use in business. How can this be? Haven’t we been told that the generation that made MySpace and Facebook popular would be the one that dragged stodgy, old companies kicking and screaming into a 21st century where corporate hierarchy is flattened through Web 2.0? Don’t companies need to adopt wikis and blogs in order to recruit and retain Gen Yers? Well, the early returns say the answer is, “no.”

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Open letter to Information Week BI In Healthcare article readers

Boris Evelson

Boris Evelson By Boris Evelson

I am so glad that my Information Week article BI in Healthcare is receiving interest and mostly positive feedback. I believe that this is indeed a very important topic to write about, especially considering how behind the times the industry is, and what a unique opportunity we have right now to get it right. We so strongly believe that this is such a critical IT issue and challenge, that Forrester is even bending its own rules slightly – typically all our research is “role” based, not industry based, as we most often find that challenges and requirements by role are almost always very similar across industries. Healthcare and public sectors seem to be a big exception, and therefore, I and some of my colleagues do plan to publish more Healthcare IT specific research. For example, I am currently in the middle of surveying top 30+ BI vendors specializing in Healthcare against 40+ criteria. Stay tuned to the results of this research. And my colleague, Craig LeClair (http://www.forrester.com/rb/search/results.jsp?N=0+11226), is in the midst of conducting research on EMR best practices.

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From Scapegoat to Savior: The Risk Manager Story

Chris McClean

Chris McClean

Even in the toughest times, winners will invariably emerge. With the way expectations are changing regarding corporate controls and disclosure, risk management professionals (whose lack of influence was seen as a substantial cause of our current state of affairs to begin with) will likely be among the first beneficiaries of our new outlook on business.

Forrester customer inquiries seem to have taken a step back when it comes to risk management. While there are still plenty of incoming technology and vendor selection questions, there has been a noticeable spike in calls about fundamental issues, such as how to build and organize risk management programs. Knowledge and experience in risk management basics is in high demand.

Last week, the New York Times emphasized this demand by highlighting the current value of graduate degrees or certification related to risk management. The article explains:

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The Millennials, The Next Power Generation in the Workforce

Claire Schooley

Claire, in her podcast, discusses the rise of the millenial in  the workforce - and strategies for most effectively using their skills.

http://a964.g.akamaitech.net/f/964/714/1h/www.forrester.com/role_based/images/author/imported/forresterDotCom/Podcasts/BPA/ClaireSchooley_Millenials.mp3

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Should Application Portfolio Management Start With Business Process Assessments?

Phil Murphy

Murphy_p_small  I heard an interesting comment from an executive at one of the big services firms - that application portfolio management (APM) efforts must begin by mapping business processes for the applications. I really don't agree, but thought it would make an interesting topic to discuss here. Part of the argument stems from how services firms are routinely engaged - to take action against one application or a group of applications to transform, re-engineer business processes, reengineer, refactor or otherwise modernize an application. All are useful activities and techniques, but they are not portfolio management techniques - they are modernization techniques. Modernization and APM live together on a continuum of application activity that includes in order:

  • Modernization - the actions we can take against an existing application - monitor & maintain, modernize in some way, replace (rewrite/pkg) or retire.
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Case Study #3: InfusionSoft Uses Social Media to Reduce Customer Service Costs

Natalie L. Petouhoff, Ph.D. By Dr. Natalie Petouhoff

I had the privilege to speak to the call center director, JoAnne at InfusionSoft.com when I first started my research on the affects of social media on customer service. I had asked some of the luminaries in social CRM, like Paul Greenberg, who I should talk to. He suggested I should speak to Helpstream. Bob Warfield, the CEO of Helpstream.com connected me to JoAnne.

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How Tech Vendors Should Approach Green IT

Chris Mines

Christopher Mines [Posted by Christopher Mines]

My colleague Doug Washburn and I did a Forrester Webinar yesterday for tech vendor clients & prospects. We closed with 6 takeaways for tech vendors seeking to capitalize on the mega-trend of sustainability adoption by their corporate customers:

  1. Corporate sustainability is here to stay; green IT is not a fad or a fashion.
  2. Energy efficiency is important for all IT assets, not just the data center.

  3. Enterprises implementing green IT need process change and consulting support, not just new hardware and software.

  4. Vendors must market their green solutions with a holistic vision and a tactical implementation path.
  5. Green IT has many customer stakeholders, each with a different view of its priority and benefits. VEndors must be multi-lingual in developing conversations with these stakeholders.

  6. Be clear about the cost-benefit arithmetic. Help customers build their business case with ROI numbers that are clear, simple, and complete.

With Data Synapse, TIBCO Looks to Both Present and Future

John R. Rymer

TIBCO's acquisition of DataSynapse for a reported $28 million gives the company a development team and mature products with which to flesh out its TIBCO Silver cloud-computing platform and expand its financial-services revenue. The acquisition means two things to application development organizations.

1. TIBCO will use Data Synapse's technology to support a variety of
existing enterprise applications on its Silver cloud middleware.
Silver, which is in beta test, today transposes new applications built
in Java, C++, and several other languages to internal and public cloud
infrastructure providers. DataSynapse's FabricServer software will
help customers adapt a variety of existing applications to cloud
infrastructure as well. These include Java applications based on IBM
WebSphere, Oracle WebLogic, and Red Hat JBoss, Microsoft .NET Framework
3.0, IIS, and Windows SharePoint Services 3.0, SAP Business Objects,
IBM Cognos, Informatica, and SAS Institute, and a variety of
vertical-industry specialists.This is a substantial expansion of TIBCO Silver's value to customers.

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Survey Your Workforce To Understand Their Technology Needs

Ted Schadler

Ted-Schadler by Ted Schadler

Go to a baseball game and look around. Do the fans all look like you? Do they want what you want or think how you think or feel the way you feel about stuff? Nope. Baseball fans are diverse, unique, different, special. They have only one thing in common: They like baseball.

It's the same at work. Your workforce is just as diverse, unique, different, special. They have only one thing in common: They work for the same organization.

It's a simple but profound observation: Most people aren't like you. You can't apply your own thinking or feeling to them. For example, they don't necessarily like technology. They might avoid technology because it scares or mystifies them. They could stick with what they know until someone forces them to switch.

Need proof? Half of all information workers are pessimistic about technology. Only 1 in 4 uses instant messaging. 62% aren't fully satisfied with their word processor.

On the other hand, the other half of information workers are optimistic about technology. And some employees are wildly enthusiastic about technology. They bring their own smartphones to work -- and use them to work from every location. They use social network sites for work. They spends hours each day in love with their work devices and tools.

But which employees are enthusiastic and which are reluctant users of technology? After all, they aren't all in one job function or business group. The list of questions goes on:

  • How can you be sure your software licenses aren't money wasted?

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