Warner gets time and hits Boldin deep. (I have the Cardinals and 7 points. Not that I gamble or anything.) Now, a stumble and a TD!
Creepy G (that's Gatorade) ad with black & white jocks. Then, another seeming story, but, no, it's a gag from cars.com. Mildly amusing. I'm still not feeling the Recession. Is that intentional? Is that a mistake?
First Busch ad with the Clydesdales. Not a classic. 2nd one much better. Horse romance with Motown soundtrack! Diet Pepsi Max goes the funny violence route. JJ Abrams Star Trek movie will apparently be a character study. But with sex!
GI Joe has the budget, so does Avon. McDonalds opens with a spot I thought was going to be about penny-pinching, but turns out to be a PSA. NBC Monday night shows get a mash-up. Hyundai has no shame naming Lexus, Mercedes, etc., without saying anything about bang for the buck. I appreciate the "we're classy" pitch, but I think I'd mention price in this economy.
On her first earnings call, new Yahoo CEO Carol Bartz sounded in control (no Jerry Yang), identified some of the same assets I think are Yahoo's strongest, and re-affirmed she wasn't there to sell the company. While Bartz understands Yahoo should be the leading information source on the Web -- you know, a "media company" -- she still sounds a little naive about Web media and consumers in general. (Revenue will be down 10% in Q1, and Yahoo refused to give guidance for the full year.)