For my latest report -- Innovating Corporate Strategy Services -- I analyzed services providers' (from classical management consulting firms to traditional IT providers, from very small to very large organizations) track record in the innovation of lead themes or paradigms.
Thought leadership efforts play a highly significant role, especially in consulting services (they grant you access to the big guys, they drive new services and engagements, and generate recognition in an IP- dominated environment), however I was surprised about the small number that I found in the end.
All the smart people, all the dedicated research organizations, and obviously all the great client engagements have not really led to more sophisticated forward-looking thinking and "next big things"
Two key conclusions I came up with:
1. Most IT providers lag the vision thing: In a world shifting from IT to BT, providers must become not only tech but business visionaries. They tend to assimilate to trends and paradigms rather than innovate or shape them.
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