“BMC You Later” — BMC Pushes The ITSM Tool Envelope With MyIT

Yesterday BMC announced MyIT, which it describes as a “new enterprise software solution that empowers employees to take personal control over the delivery of the IT services and information they need — anytime, anywhere, from any device.” I was demoed it prior to the announcement, and it definitely does provide employees with greater insight into, and control over, the IT services they consume.

My initial reaction?

Once I had got the initial thoughts of “I don’t like the name” — because it seemed “dated,” and because something like this is about more than IT — out of my mind, the jigsaw pieces that make up my opinion started to fall into place:

  • It is embracing so many of the challenges faced by IT organizations (and their customers), such as increasing customer expectations of IT per se, mobility, personal hardware (corporate and BYOD), customer service and support … and I could go on.
  • It picks up and runs with, not so much social as many would expect, but the consumer-led penchant for self-service (both for service delivery and support).
  • It starts to leverage the capabilities of our “gadgets” that are often neglected in the corporate (software) environment.
  • It makes service catalog more relevant and more accessible — service catalog is really about self-service from the customer interface POV. This could be self-service on steroids.
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Q&A With Veronique Tordoff, UK Market Customer Experience Leader, Philips Electronics

Companies are grappling to maintain their traditional sources of competitive advantage in the age of the customer a world where empowered consumers, commoditized products, and intense competition stretch organizational capabilities to their limits. Enter the customer-obsessed CMO who can transcend the operational status quo and lead a companywide journey to establish new sources of competitive advantage. In my presentation at Forrester’s Outside In: A  Forum For Customer Experience Professionals EMEA  in London next week (November 6th to 7th), I will be explaining how CMOs can positively change the corporate culture around customer obsession. I will also be leading the track “Why We Need To Build A Customer-Obsessed Corporate Culture,” which takes a closer look at the challenges involved.

In preparation for the event, I caught up with one of our industry speakers from this track, Veronique Tordoff, UK market customer experience leader, Philips Electronics, to talk about how Philips Electronics is dealing with these challenges. Check out a preview of Veronique’s session in the below Q&A, or join me in London to hear the full story.

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More ITSM Tool Bells And Whistles, And Where The Real Focus Of Vendor Attention Should Be

October 2012 has been a busy month for IT service management (ITSM) tool vendor press releases, such as (in chronological order):

  • BMC announced updates to its ITSM portfolio across BMC Remedy IT Service Management Suite 8.0, BMC FootPrints 11.5, BMC Remedyforce, and BMC Track-It! on October 9.
  • Citrix announced GoToAssist Service Desk on October 17 (post Beetil acquisition).
  • HP announced its new software-as-a-service (SaaS) offering – HP Service Anywhere – on October 22.
  • ServiceNow released Q3 earnings and announced 145 new customers on October 24.
  • CA Technologies announced CA Nimsoft Service Desk 7 at the itSMF USA’s Fusion 12 conference (and no doubt there will be other announcements at Fusion that I haven’t been pre-briefed on).
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