HP Embraces Calxeda ARM Architecture With "Project Moonshot" - New Hyperscale Business Unit Program

What's the Big Deal?

Emerging ARM server Calxeda has been hinting for some time that they had a significant partnership announcement in the works, and while we didn’t necessarily not believe them, we hear a lot of claims from startups telling us to “stay tuned” for something big. Sometimes they pan out, sometimes they simply go away. But this morning Calxeda surpassed our expectations by unveiling just one major systems partner – but it just happens to be Hewlett Packard, which dominates the WW market for x86 servers.

At its core (unintended but not bad pun), the HP Hyperscale business unit Project Moonshot and Calxeda’s server technology are about improving the efficiency of web and cloud workloads, and promises improvements in excess of 90% in power efficiency and similar improvements in physical density compared with current x86 solutions. As I noted in my first post on ARM servers and other documents, even if these estimates turn out to be exaggerated, there is still a generous window within which to do much, much, better than current technologies. And workloads (such as memcache, Hadoop, static web servers) will be selected for their fit to this new platform, so the workloads that run on these new platforms will potentially come close to the cases quoted by HP and Calxeda.

The Program And New HP Business Unit

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Technology Is Everywhere — Are You Paying Attention?

We are currently in a technology growth cycle, which is likely to continue for another five to seven years.* The opportunities presented by the likes of cloud, mobile, social, and big data are abundant. I'm wondering if EAs are overly focused on consolidation, simplification, and cost control, which could lead to missing the boat. Alternatively, companies may just leave EA behind as they sail to newer, profitable waters.

In Forrester's September 2011 Global State Of Enterprise Architecture Online Survey, we asked architects to prioritize the following challenges, and here is what we found:

 EA Survey Results

While 37% of firms told us that improving how their firms identify and integrate new/disruptive technology was high priority, it was a substantially smaller percentage than the other nine challenges we asked about. Compare this to: 1) a similar CIO survey that ranked business technology innovation as the top priority, and 2) another EA survey question indicating that "using technology to increase business competitiveness" was the number three IT driver for EA programs.

My concern is that other things may be distracting EA attention away from the opportunities that abound in this growth cycle. Consider:

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What Is The State Of Your Consumer-Facing Mobile Initiatives?

My colleague Julie Ask is fielding a survey that asks a number of questions about your company's consumer-facing mobile strategy. If you have a few minutes to spare, please take the survey to answer her questions and help us out with some in-process mobile research.

Here's the link to the survey.

 

Thanks!

 

Jeffrey