Key Findings From Forrester's Latest Enterprise BI Maturity Survey (2010 Update)

Here's what the latest numbers from Forrester's 2010 enterprise BI maturity survey show.

  • Organizations that use BI show increased (+5.7% from 2009) levels of maturity. However, most of the respondents still rate themselves below average on Forrester's BI maturity scale: 2.75 (on a scale of 1-5) for overall maturity, with the following details:
    • 3.25 for governance and ownership.
    • 2.81 for organizational structures.
    • 2.65 for BI processes.
    • 2.82 for data and technology.
    • 2.34 for measurement and adjustment.
    • 2.07 for innovation.
  • A few aspects of BI, mainly platforms and tools, mature, while . . .
  • . . . most aspects of BI such as processes, architectures, and measurements of BI efficiency and effectiveness lag behind.
  • And (drum roll, please) the most interesting, and, I am sure, controversial finding is that Forrester’s predicted trend that Agile BI and BI self-service will trump centralization and consolidation has been confirmed. Here's the proof:
    • In 2010, 59% of the respondents said that they do not have a centralized BI competency solutions center, versus . . .
    •  . . . only 36% in 2009
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MDM Remains A Top Technology Trend For 2011 And Beyond

For the second year in a row, Forrester Research has targeted master data management (MDM) as one of the highest-impact technologies that enterprise architects must keep an eye on. Forrester Vice President and Principal Analyst Gene Leganza published “The Top 15 Technology Trends EA Should Watch: 2011 To 2013” research in October, and Gene smartly positions MDM along with next-gen business intelligence, advanced text and social analytics, and information-as-a-service integration architectures as key enablers to deliver what Forrester is calling “process-centric data and intelligence”.

I’ve discussed this concept of process-led data management often over the past few years, and went into detail in my July blog post, "Data Governance Remains Immature: Increase Focus On Business Process To Build Momentum," where I offered a critical call to arms that all MDM, data quality, and data governance evangelists must embrace:

Data governance is not – and should never have been – about the data. High-quality and trustworthy data sitting in some repository somewhere does not in fact increase revenue, reduce risk, improve operational efficiencies, or strategically differentiate any organization from its competitors. It’s only when this trusted data can be delivered and consumed within the most critical business processes and decisions that run your business that these business outcomes can become reality. So what is data governance all about? It’s all about business process, of course.

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