We're less than a week away from the release of The Social Network. What do you think the film's US box office will be? Are we looking at a $150-million blockbuster? A $100-million success? Or a $50-million disappointment? Post your predictions here or tweet them on Twitter to @augieray with the hashtag #SNBO (for Social Network Box Office), and you could earn not only bragging rights but also receive a free copy of Empowered, signed by best-selling author Josh Bernoff. You must post your prediction before 8 a.m. PDT on Friday, October 1, and we'll declare a winner on Monday, October 25.
It seems everyone in the world (or at least everyone in my world) is buzzing about The Social Network. In case you're living in a cave, The Social Network is the fictionalized story of the founding of Facebook, featuring real-life characters such as Mark Zuckerberg, Eduardo Saverin, Dustin Moskovitz, Sean Parker, and Cameron and Tyler Winklevoss.
On Tuesday, Twitter unveiled a new and improved user interface for its Web site. Twitter’s new Web functionality is a significant evolution that promises to attract more visits to Twitter.com, improve Twitterers’ interactions with content and each other, and ease adoption for Twitter newbies. The changes will roll out over the next few weeks, and there are implications for users and advertisers. (For example, if you have one of those elaborate, custom background images that conveys URLs or contact data, I hope you’re not too attached to it.)
At first glance, the new Twitter.com interface seems to be a minor redesign of the current Web site. The left column containing the tweet stream is largely untouched, but the right column holding Twitter follower counts and trending topics is much wider. The extra width accommodates a new “detail pane” that improves engagement with tweets and discovery of other Twitter users.
Click on a tweet in the left column, and the detail pane permits viewing and interaction with the content of that tweet. What is displayed in the detail pane depends on the nature of the tweet:
Videos: If the tweet contains a link to a video from sites such as YouTube, Vimeo and USTREAM, that video plays in the detail pane.
Maps: If the tweet is a check-in via services such as foursquare, the detail pane displays a map.
Pictures: If the tweet includes a link to a picture posted using services such as Flickr, DailyBooth, Twitpic and DeviantArt, that image appears in the detail pane.
Hashtags: If you click on a hashtag within a tweet, the detail pane conveys up-to-the-moment search results.