The King Of Empty Promises

A quick addendum to the previous post about customer advisory boards (CABs): Badly-conceived and infrequently-held CAB meetings make the customer feel like the protagonist in this clip. (Plus, it's an excuse to post one of my favorite Kids In The Hall skits.)

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CAB rides to nowhere

In the small corner of the blogosphere devoted to product management, you'll often find musings about the value of customer advisory boards (CABs), such as this post from the Cranky Product Manager. In my own experience, CABs are frustrating beasts, which is why PMs keep talking about how to handle them:

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