Learning Simulations: Harvard Business Publishing Sets The Stage For Exploring Real Business Situations

Claireschooley_2By Claire Schooley

In the beginning of the year, Harvard Business Publishing launched a collection of online simulations as part of its curriculum that expose learners to real business situations and enforce essential corporate skills. Learning simulations are interactive models of real-life processes, events, or interactions that have distinctive learning outcomes. Users can manipulate variables that change the state of the model — they can make mistakes, learn from them, and try again — emulating a real "learning by doing" approach. With these online simulations, learners can engage in common business situations within realistic scenarios, and learn how to fine-tune their communication, analytical, and decision-making skills.

The first simulation, Universal Rental Car is a pricing simulation focused on teaching employees pricing skills in a managerial environment, as learners take on the role of regional marketing manager at a rental car agency, and are tasked with pricing rental cars in cities across Florida. Sample the Universal Rental Car simulation (login = user, password = user) for three rounds, and explore the Prepare, Analyze, and Decide tabs.

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