EMC's Project Bourne morphed into ViPR at the EMC World 2013 event at Las Vegas last week. It seems like everyone has a different take on what should be included in SDS, and my definition and implementation guidelines can be found in this report. Like other vendors, EMC is promising to revolutionize the way customers will provision, manage and create storage resources using ViPR, which will become a key component in the vendor's Software Defined Data Center strategy for virtualizing compute, networking, and storage resources. Unlike other years, where EMC bombarded its attendees with dozens of product launches, this year's show focused almost entirely on ViPR, which makes sense given the importance of this technology. ViPR is expected to become generally available in the latter half of 2013, and like all other SDS implementations, ViPR is designed to reduce the number of administrators it takes to manage rapidly growing data repositories by using automation and self-service provisioning. So what's under ViPR's covers?