Transformation: The topic of many, many conversations Forrester Analysts have with business and technology leaders everyday. But the definition and scope of transformation seems to vary widely depending role, title, industry, sphere of influence, and other factors. For example, here's a sampling of recent inquiry questions from Forrester clients to Analysts focused on transformation:
"How can we transform our customer experience globally to improve ROI?" (Customer Experience Leader, Telecommunications)
"How transformational is the value of social networking and social media to business?" (Marketing Leader, Financial Services)
"What are the key drivers of banking application transformation?" (Application Development Leader, Banking)
"How do we prepare IT skills for transformation as we move from in-house apps to SaaS and outsourcing?" (Sourcing Leader, Entertainment)
"How can we transform our data centers to operate more like a cloud services provider?" (Data Center Leader, U.S. Government)
"What is the business case for large scale desktop virtualization as we transform our computing environment?" (Workforce Computing Leader, Pharmaceuticals)
If IBM is thinking about exiting the server business, why should you in enterprise IT stay in it? If BYOD accelerates browser diversity, how will you develop and support corporate apps differently? And how will the globalization of eCommerce impact your business?
These are just a few of the questions you might be asking yourself based on the headlines from this week. If you're looking for answers, hopefully this third installment of "Forrester In Your News" for IT Infrastructure and Operations (I&O) professionals will help.
I write this week's "Forrester In Your News" from my apartment in Boston. Forrester's Cambridge office just across the Charles River from meis closed today, like many in the area, as events continue to develop from Monday's tragedy at the Boston Marathon. For those of us in the U.S., and especially Boston, it's hard to think about anything else. But if you need to give your mind and emotions a rest, I offer you the following . . .
Do you remember your “Current Events” class? It was the one where there was always a pop quiz on what’s happening in the news. Think if you were in that class today and there was a segment on business and technology: Where would you turn?
While we like to believe that www.Forrester.com and this blog are your only two sources of information (wink, wink), we recognize that there are other valuable publications to help you stay on top of business and technology happenings. The Wall Street Journal, Financial Times, The New York Times, Associated Press, La Tribune, Forbes, Wired, CIO, InformationWeek, and ZDNet to name a few. LinkedIn, Twitter and Facebook are also great resources.
To help IT Infrastructure and Operations (I&O) leaders stay current, I've handpicked media from this week that features quotes and data from Forrester’s I&O analysts and a few others. Some articles are very relevant to I&O leaders (ex. stories on BYOD, tablets, Microsoft), while others offer important marketing and strategy insights for I&O leaders to be aware of (ex. business trends in retail and banking, big data, voice of the customer strategies).
Is this useful? If so, I'm happy to do this weekly or every other week. Let me know in the comment field below.
Thanks and enjoy your weekend,
Very Relevant Business Technology News For I&O Leaders:
The Wall Street Journal Featured Forrester Analyst: Christian Kane
No contract phones could complicate BYOD
April 8, 2013