Q1 2012 Data Shows Economic And Tech Market Softness At Start Of The Year

While I am still relatively bullish on the 2012 tech market outlook for the US (see our April 2, 2012, "US Tech Market Outlook For 2012 To 2013" report), I have to say that the data we got on the US economy and on the US tech market was a bit softer than I expected. US real GDP growth came in at 2.2%, a bit lower than my expectation of 2.5%. On the positive side, consumer spending rose by 2.9% in real terms, and residential construction continued to improve. On the negative side, business investment in structures was weak, and government spending fell at both the federal and state and local levels.  More to the point, business investment in computer equipment and communications equipment fell from Q4 2011 levels, though computer equipment investment still was almost 8% higher than levels a year ago. Software investment, though, was up strongly — by 8.2% at an annualized rate from Q4 2011 and by 8.4% from Q1 2011. 

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Smart Computing, Cloud Computing, And Mobility Will Boost US IT Budget Spending In 2012

A week from tomorrow, I will be presenting a keynote on Smart Computing at Forrester's EA Forum in Las Vegas and later the same day a presentation on US IT spending with my colleague Chris Mines to Forrester's CIO Forum. The common theme in both presentations is that new technologies like Smart Computing, cloud computing, and mobility will drive companies to increase their tech spending and investment in 2012 and 2013. 

The Smart Computing keynote presentation will draw on research from my report on "Smart Computing Connects CIOs With The Business," in which I discuss the ways in which sensors, RFID, M2M, advanced analytics, mobile devices, and collaboration platforms and applications are allowing CIOs to address previously unaddressed business problems, using various combinations of these technologies that will vary by industry. I will focus on specific industry examples in trucking, healthcare, and health insurance. 

The US Tech Market Outlook presentation will include Smart Computing along with cloud computing, mobility, and IT consumerization as technologies that will cause US tech budgets to rise by over 7% in both 2012 and 2013 — well above the 4% to 5% growth in nominal GDP that we expect. Most of the numbers we will share will be those from our most recent US tech market report: "US Tech Market Outlook For 2012 To 2013 -- Improving Economic Prospects Create Upside Potential." However, Chris and I will also provide the very latest tech market data from government and vendor reports. 

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US Tech Market Outlook Improves For 2012 And 2013

The US economy continues to show improvement – for example, today’s news that new jobless claims were near a four-year low. As the economy outlook has improved, so, too, have prospects for the US tech market. In our updated Forrester forecast for US tech purchases, "US Tech Market Outlook For 2012 To 2013: Improving Economic Prospects Create Upside Potential," we now project growth of 7.5% in 2012 and 8.3% in 2013 for business and government purchases of information technology goods and services (without telecom services). Including telecom services, business and government spending on information and communications technology (ICT) will increase by 7.1% in 2012 and 7.4% in 2013. 

The lead tech growth category will shift from computer equipment in 2011 to software in 2012 and 2013, with and IT consulting and systems integration services playing a strong supporting role. Following strong growth of 9.6% in 2011, computer equipment purchases will slow to 4.5% in 2012, as the lingering effects of Thailand's 2011 floods hurt parts supply in the first half and the prospect of Windows 8 dampens Wintel PC sales until the fall. Apple Macs and iPad tablets will post strong growth in the corporate market, though, and server and storage should grow in the mid-single digits. 

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