An early 2009 Forrester interview with the CIO of a retail firm produced a great quote: “Our business execs have two views of IT: a big budget blob or their BlackBerry.” Now, maybe those retail business execs think of IT as a strategic budget blob, but it’s more likely that’s a shop with alignment issues. If that CIO’s business execs don’t see technology as enabling anything more than mobile email, then they really don’t get the power of technology and they’re not going to see the value in the IT department.
But alignment issues are not limited to shops where business execs don’t see value in technology. The whole IT-to-BT transition is about how the business is enthusiastically embracing technology – they’re just not bothering to go through the IT department to find it, deploy it, or use it. Today’s alignment problem is more about the gap between the business’s valuation of technology’s potential and their valuation of the IT department’s ability to deliver on that potential.